Humble Group AB (publ) (HUMBLE.ST)
Stockholm, SE
Humble Group AB (publ), founded in 2009 and based in Stockholm, Sweden, specializes in developing and marketing sugar reduction solutions for the food, beauty, and health markets within Sweden. The company maintains an extensive product catalog addressing a broad spectrum of consumer needs, encompassing oral care, baby and feminine hygiene items, bath and body products, and household cleaning supplies. Its portfolio further extends to include cosmetics, general beauty and wellness goods, as well as specialized medical devices and dermatological products. For the health and fitness market, Humble Group offers athletic apparel, equipment, nutritional supplements, and sports nutrition. The food division presents a wide selection, featuring chocolates, sugar confections, sauces, jams, and syrups. Additionally, its range includes plant-based gums and lozenges, various sweets, organic pantry staples, natural remedies, diverse spices and spice blends, sweetened fibers, and general groceries, alongside energy bars, granolas, and candles. Functional snacks, such as protein bars and chips, performance beverages, and dietary supplements, also constitute a significant portion of its offerings. These numerous products are sold under a wide array of brands, including The Humble Co., Eco By Naty, True Gum, Wellibites, The Healthy Co, Pro! Brands, Jalofoods, Pändy, Tweek, The Eco Gang, Green Star, Vitargo, Golden Athlete, Amerpharma, Carls-Bergh Pharma, The spice house in Ljung, Grahn's Confectionery, Delsbo Candles, FancyStage, Ewalco Holding, Bayn Solution, Go Superfoods, La Praline Scandinavia, Lev Diet, Grenna Polkagriskokeri, Bars i Gråbo AB, First Class Brands of Sweden, Green Sales, Nordfood International, Beson, Marabu, Medicanatumin, and Franssons Confectionery. The organization was formerly known as Bayn Group AB (publ).
No mergers or acquisitions recorded for this company.
| Indicator | 1D | 1W | 2W | 3W | 1M |
|---|
Day Score & sub-scores
Statistical fingerprint & regime detail
Conditional historical analysis
Customize analysis (advanced)
| 1D | 5D | 1M | 3M | 6M | YTD | 1Y | 3Y | 5Y | 10Y | Max |
|---|---|---|---|---|---|---|---|---|---|---|
| -0.65% | +4.55% | +4.12% | +3.97% | -5.13% | +2.02% | -10.28% | +6.90% | -67.77% | +82.52% | -29.86% |
Revenue flow
Revenue by geography
Revenue by segment
Revenue composition
By product
By geography
Income Statement
Balance Sheet
Cash Flow Statement
Key Metrics
Financial Ratios
Employees
Financial Growth (CAGR)
Market Data
DCF figures are point estimates: small changes in growth or discount-rate assumptions move them materially. Read them as a reference, not a precise target.
| Rating | 2026-05 | Change |
|---|---|---|
| Strong Buy | 0 | 0 |
| Buy | 0 | 0 |
| Hold | 2 | 0 |
| Sell | 0 | 0 |
| Strong Sell | 0 | 0 |
-
Revenue growth Packaged Foods: +4.4%+5.1% ★ Q1'26: +4.7% (vs Q1'25)
-
EPS growth Packaged Foods: +14.6%-86.5% Q1'26: +143.9% (vs Q1'25)
-
FCF margin FCF growth · Packaged Foods: +15.9%+3.3% ★ Q1'26: +2.8% (vs Q1'25)
-
EBIT margin Packaged Foods: +7.9%+3.5% Q1'26: +3.7% (vs Q1'25)
-
ROIC Packaged Foods: +7.0%+2.3% Q1'26: +3.5% (vs Q1'25)
-
Share dilution Packaged Foods: +0.0%+0.7% Q1'26: +1.4% (vs Q1'25)
-
Debt / EBITDA Net debt/EBITDA · Packaged Foods: 0.19×4.47× Q1'26: 3.46× (vs Q1'25)
* These projections are based on analyst consensus estimates and user-defined valuation multiples. This table is for informational purposes only and does not constitute a recommendation to buy or sell any security. Past performance is not indicative of future results.
| Metric |
Dec 2015 actual |
Dec 2016 actual |
Dec 2017 actual |
Dec 2018 actual |
Dec 2019 actual |
Dec 2021 actual |
Dec 2022 actual |
Dec 2023 actual |
Dec 2024 actual |
Dec 2025 actual |
Dec 2026 2 Rev. Ana. 2 EPS Ana. |
Dec 2027 2 Rev. Ana. 1 EPS Ana. |
Dec 2028 2 Rev. Ana. 2 EPS Ana. |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Revenue |
1.36M
est: 3.10M (-56.2%)
|
941.0K
est: 3.10M (-69.6%)
|
2.26M
est: 3.00M (-24.8%)
|
3.22M
est: 10.00M (-67.8%)
|
5.96M
est: 18.00M (-66.9%)
|
1.52B
est: 1.48B (+2.9%)
|
4.80B
est: 4.85B (-1.1%)
|
7.05B
est: 7.50B (-6.0%)
|
7.71B
est: 7.78B (-0.9%)
|
8.10B
est: 8.15B (-0.6%)
|
8.64B
8.60B – 8.69B
+6.1% YoY
|
9.30B
9.27B – 9.34B
+7.6% YoY
|
9.83B
9.79B – 9.87B
+5.7% YoY
|
| EBITDA |
-5.05M
est: -62.0K (-8,044.3%)
|
-6.68M
est: -62.0K (-10,661.4%)
|
-7.73M
est: -60.0K (-12,767.8%)
|
-7.83M
est: -200.1K (-3,811.0%)
|
-13.09M
est: -360.3K (-3,534.1%)
|
-50.00M
est: -29.53M (-69.3%)
|
476.00M
est: -97.16M (+589.9%)
|
576.00M
est: 1.27B (-54.5%)
|
690.00M
est: 1.31B (-47.5%)
|
615.00M
est: 1.38B (-55.3%)
|
1.46B
1.45B – 1.47B
+6.1% YoY
|
1.57B
1.57B – 1.58B
+7.6% YoY
|
1.66B
1.65B – 1.67B
+5.7% YoY
|
| EBIT |
-5.05M
est: -582.8K (-767.1%)
|
-6.82M
est: -582.8K (-1,069.8%)
|
-9.66M
est: -564.0K (-1,612.9%)
|
-10.09M
est: -1.88M (-436.6%)
|
-15.50M
est: -3.38M (-358.0%)
|
-121.00M
est: -277.39M (+56.4%)
|
253.00M
est: -912.60M (+127.7%)
|
317.00M
est: 1.02B (-68.8%)
|
378.00M
est: 1.05B (-64.1%)
|
281.00M
est: 1.10B (-74.5%)
|
1.17B
1.16B – 1.18B
+6.1% YoY
|
1.26B
1.25B – 1.26B
+7.6% YoY
|
1.33B
1.32B – 1.34B
+5.7% YoY
|
| Net Income |
-5.13M
|
-6.92M
est: -292.71M (+97.6%)
|
-10.00M
est: -292.71M (+96.6%)
|
-10.32M
est: -198.01M (+94.8%)
|
-15.69M
est: 129.14M (-112.2%)
|
-342.00M
est: -170.60M (-100.5%)
|
-36.00M
est: -1.37B (+97.4%)
|
-106.00M
est: -47.43M (-123.5%)
|
124.00M
est: 301.30M (-58.8%)
|
17.00M
est: 233.03M (-92.7%)
|
304.73M
228.55M – 380.91M
+30.8% YoY
|
405.56M
403.21M – 407.90M
+33.1% YoY
|
481.74M
462.69M – 500.79M
+18.8% YoY
|
| SGA |
2.34M
est: 725.6K (+222.8%)
|
3.74M
est: 725.6K (+415.3%)
|
3.50M
est: 702.2K (+398.2%)
|
4.06M
est: 2.34M (+73.6%)
|
6.39M
est: 4.21M (+51.7%)
|
223.00M
est: 345.39M (-35.4%)
|
1.27B
est: 1.14B (+11.7%)
|
—
est: 632.77M (-100.0%)
|
81.00M
est: 655.99M (-87.7%)
|
—
est: 687.18M (-100.0%)
|
729.23M
725.47M – 732.98M
+6.1% YoY
|
784.74M
781.74M – 787.73M
+7.6% YoY
|
829.19M
825.50M – 832.89M
+5.7% YoY
|
| EPS |
-1.23
|
-1.03
est: -0.66 (-56.6%)
|
-0.99
est: -0.66 (-50.5%)
|
-0.40
est: -0.44 (+10.1%)
|
-0.48
est: 0.29 (-265.4%)
|
-1.85
est: -0.38 (-382.7%)
|
-0.13
est: -3.07 (+95.8%)
|
-0.28
est: -0.11 (-164.6%)
|
0.28
est: 0.67 (-58.4%)
|
0.04
est: 0.52 (-92.7%)
|
0.68
0.51 – 0.85
+30.8% YoY
|
0.91
0.90 – 0.91
+33.1% YoY
|
1.08
1.03 – 1.12
+18.8% YoY
|
| Date | Rating | Overall | DCF | ROE | ROA | D/E | P/E | P/B |
|---|---|---|---|---|---|---|---|---|
| 2026-05-29 | B | 3/5 | 4/5 | 2/5 | 3/5 | 2/5 | 1/5 | 5/5 |
| 2026-05-28 | B | 3/5 | 4/5 | 2/5 | 3/5 | 2/5 | 1/5 | 5/5 |
| 2026-05-27 | B | 3/5 | 4/5 | 2/5 | 3/5 | 2/5 | 1/5 | 4/5 |
| 2026-05-26 | B | 3/5 | 4/5 | 2/5 | 3/5 | 2/5 | 1/5 | 4/5 |
| 2026-05-25 | B | 3/5 | 4/5 | 2/5 | 3/5 | 2/5 | 1/5 | 4/5 |
| 2026-05-22 | B | 3/5 | 4/5 | 2/5 | 3/5 | 2/5 | 1/5 | 4/5 |
| 2026-05-21 | B | 3/5 | 4/5 | 2/5 | 3/5 | 2/5 | 1/5 | 4/5 |
| 2026-05-20 | B | 3/5 | 4/5 | 2/5 | 3/5 | 2/5 | 1/5 | 4/5 |
| 2026-05-19 | B | 3/5 | 4/5 | 2/5 | 3/5 | 2/5 | 1/5 | 4/5 |
| 2026-05-18 | B | 3/5 | 4/5 | 2/5 | 3/5 | 2/5 | 1/5 | 4/5 |
| 2026-05-15 | B | 3/5 | 4/5 | 2/5 | 3/5 | 2/5 | 1/5 | 5/5 |
| 2026-05-13 | B | 3/5 | 4/5 | 2/5 | 3/5 | 2/5 | 1/5 | 5/5 |
| 2026-05-12 | B | 3/5 | 4/5 | 2/5 | 3/5 | 2/5 | 1/5 | 5/5 |
| 2026-05-11 | B | 3/5 | 4/5 | 2/5 | 3/5 | 2/5 | 1/5 | 5/5 |
| 2026-05-08 | B | 3/5 | 4/5 | 2/5 | 3/5 | 2/5 | 1/5 | 5/5 |
| 2026-05-07 | B | 3/5 | 4/5 | 2/5 | 3/5 | 2/5 | 1/5 | 5/5 |
| 2026-05-06 | B | 3/5 | 4/5 | 2/5 | 3/5 | 2/5 | 1/5 | 5/5 |
| 2026-05-05 | B | 3/5 | 4/5 | 2/5 | 3/5 | 2/5 | 1/5 | 5/5 |
| 2026-05-04 | B | 3/5 | 4/5 | 2/5 | 3/5 | 2/5 | 1/5 | 5/5 |
| 2026-04-30 | B | 3/5 | 4/5 | 2/5 | 3/5 | 2/5 | 1/5 | 5/5 |
| 2026-04-29 | B | 3/5 | 4/5 | 2/5 | 3/5 | 2/5 | 1/5 | 5/5 |
| 2026-04-28 | B | 3/5 | 4/5 | 2/5 | 3/5 | 2/5 | 1/5 | 5/5 |
| 2026-04-27 | B | 3/5 | 4/5 | 2/5 | 3/5 | 2/5 | 1/5 | 5/5 |
| 2026-04-24 | B+ | 3/5 | 4/5 | 2/5 | 4/5 | 2/5 | 1/5 | 5/5 |
| 2026-04-23 | B | 3/5 | 4/5 | 2/5 | 4/5 | 1/5 | 1/5 | 4/5 |
| 2026-04-22 | B | 3/5 | 4/5 | 2/5 | 4/5 | 1/5 | 1/5 | 4/5 |
| 2026-04-21 | B | 3/5 | 4/5 | 2/5 | 4/5 | 1/5 | 1/5 | 4/5 |
| 2026-04-20 | B | 3/5 | 4/5 | 2/5 | 4/5 | 1/5 | 1/5 | 4/5 |
| 2026-04-17 | B | 3/5 | 4/5 | 2/5 | 4/5 | 1/5 | 1/5 | 4/5 |
| 2026-04-16 | B | 3/5 | 4/5 | 2/5 | 4/5 | 1/5 | 1/5 | 4/5 |
Owner Earnings
Ownership Overview
Ownership breakdown not available.
No beneficial ownership filings recorded.
Institutional Activity (13F)
Institutional history not available.
Top holders not available.
ETF Ownership
| # | ETF | Weight | Est. AUM exposure | TER |
|---|---|---|---|---|
| 1 | Avantis International Small Cap Equity ETF AVDS | 0.01% | 31.5K | 0.30% |
| 2 | Dimensional - International Small Cap Value ETF DISV | 0.00% | 100.9K | 0.42% |
| 3 | State Street SPDR Portfolio Europe ETF SPEU | 0.00% | 10.7K | 0.07% |
| 4 | Dimensional - International Small Cap ETF DFIS | 0.00% | 68.1K | 0.39% |
| 5 | Dimensional International Sustainability Core 1 ETF DFSI | 0.00% | 11.1K | 0.24% |
| 6 | Dimensional - International Core Equity 2 ETF DFIC | 0.00% | 55.6K | 0.22% |
| 7 | Dimensional World ex U.S. Core Equity 2 ETF DFAX | 0.00% | 34.1K | 0.28% |
| 8 | Avantis International Equity ETF AVDE | 0.00% | 24.3K | 0.23% |
| 9 | Dimensional - International Vector Equity ETF DXIV | 0.00% | 170.00 | 0.53% |
| 10 | Dimensional - International Core Equity Market ETF DFAI | 0.00% | — | 0.18% |
Insider Activity
No insider activity available.
Insider history not available.
No recent insider transactions.
Executive team
Executive compensation
Executive compensation not available.
No CEO compensation history available.
Proxy statements
No proxy statements available for this company yet.
Recent SEC filings
No SEC filings available for this company yet.
Executive team
| Name | Title | Compensation | Gender |
|---|---|---|---|
| Noel Abdayem | Acting CEO & Director | 3M | male |
| Carl Tennberg | Head of IT | — | male |
| Emil Wik | Financial Controller | — | male |
| Johan Lennartsson | Chief Financial Officer | — | male |
| Alfonse Attar | Head of Tax & Treasury | — | male |
| Kristoffer Zinn | Chief Analytics Officer | — | male |
| Marcus Stenkil | Chief Operating Officer | — | male |
| Juliana Lothe | Head of Sustainability | — | female |
No data available for this company.
No Senate trading activity found for this company.
No House trading activity found for this company.
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Community Opinion for HUMBLE.ST
Short-term intention
Target Price Distribution
These are community opinions and do not constitute buy or sell advice to act on. The results shown are based on aggregated opinions and are not an investment recommendation, nor do they intend to influence any investment decision.

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