Happy Belly Food Group Inc. (HBFG.CN)
Vancouver, BC, CA
Happy Belly Food Group Inc. is a wellness-oriented company that supplies plant-derived food items to consumers across Canada. Its product line features breakfast cereals and various other vegan foods, sold predominantly under the Holy Crap and Yamchops labels. The organization was founded in 2014 and is headquartered in Vancouver, Canada. In September 2022, it rebranded from its previous name, Plant & Co. Brands Ltd., to Happy Belly Food Group Inc.
No mergers or acquisitions recorded for this company.
| Indicator | 1D | 1W | 2W | 3W | 1M |
|---|
Day Score & sub-scores
Statistical fingerprint & regime detail
Conditional historical analysis
Customize analysis (advanced)
| 1D | 5D | 1M | 3M | 6M | YTD | 1Y | 3Y | 5Y | 10Y | Max |
|---|---|---|---|---|---|---|---|---|---|---|
| -3.33% | -9.94% | -14.20% | -14.71% | -15.20% | -34.39% | +29.46% | +900.00% | +625.00% | +81.25% | +81.25% |
Revenue flow
Revenue by geography
Revenue by segment
Revenue composition
By product
By geography
Income Statement
Balance Sheet
Cash Flow Statement
Key Metrics
Financial Ratios
Employees
Financial Growth (CAGR)
Market Data
| Rating | 2026-05 | Change |
|---|---|---|
| Strong Buy | 1 | 0 |
| Buy | 1 | 0 |
| Hold | 0 | 0 |
| Sell | 0 | 0 |
| Strong Sell | 0 | 0 |
-
Revenue growth Packaged Foods: +4.4%+143.5% ★ Q1'26: +66.0% (vs Q1'25)
-
EPS growth Packaged Foods: +14.6%-186.7% Q1'26: -1,223.1% (vs Q1'25)
-
FCF margin FCF growth · Packaged Foods: +15.9%-24.1% Q1'26: -20.2% (vs Q1'25)
-
EBIT margin Packaged Foods: +7.9%-27.9% Q1'26: -77.3% (vs Q1'25)
-
ROIC Packaged Foods: +7.0%-103.6% Q1'26: -321.2% (vs Q1'25)
-
Share dilution Packaged Foods: +0.0%+7.4% Q1'26: +8.7% (vs Q1'25)
-
Debt / EBITDA Net debt/EBITDA · Packaged Foods: 0.19×-1.22× Q1'26: -0.36× (vs Q1'25)
* These projections are based on analyst consensus estimates and user-defined valuation multiples. This table is for informational purposes only and does not constitute a recommendation to buy or sell any security. Past performance is not indicative of future results.
| Metric |
Dec 2024 actual |
Dec 2025 actual |
Dec 2026 2 Rev. Ana. 2 EPS Ana. |
Dec 2027 2 Rev. Ana. 2 EPS Ana. |
Dec 2028 1 Rev. Ana. 1 EPS Ana. |
Dec 2029 1 Rev. Ana. 1 EPS Ana. |
Dec 2030 1 Rev. Ana. 1 EPS Ana. |
|---|---|---|---|---|---|---|---|
| Revenue |
9.07M
est: 9.70M (-6.5%)
|
22.09M
est: 22.24M (-0.7%)
|
31.40M
30.30M – 32.50M
+41.2% YoY
|
52.41M
45.20M – 59.62M
+66.9% YoY
|
65.70M
59.19M – 72.21M
+25.4% YoY
|
88.60M
79.81M – 97.39M
+34.9% YoY
|
110.16M
99.24M – 121.08M
+24.3% YoY
|
| EBITDA |
-938.0K
est: -4.22M (+77.7%)
|
-5.19M
est: -9.66M (+46.3%)
|
-13.65M
-14.13M – -13.17M
-41.2% YoY
|
-22.78M
-25.91M – -19.64M
-66.9% YoY
|
-28.55M
-31.38M – -25.72M
-25.4% YoY
|
-38.50M
-42.32M – -34.69M
-34.9% YoY
|
-47.87M
-52.62M – -43.13M
-24.3% YoY
|
| EBIT |
-1.42M
est: -4.94M (+71.3%)
|
-6.15M
est: -11.33M (+45.7%)
|
-16.00M
-16.56M – -15.44M
-41.2% YoY
|
-26.70M
-30.38M – -23.03M
-66.9% YoY
|
-33.47M
-36.79M – -30.16M
-25.4% YoY
|
-45.14M
-49.62M – -40.67M
-34.9% YoY
|
-56.13M
-61.69M – -50.56M
-24.3% YoY
|
| Net Income |
-2.36M
est: -1.30M (-81.9%)
|
-7.24M
est: -1.30M (-459.1%)
|
-1.94M
-2.19M – -1.69M
-50.0% YoY
|
5.83M
3.89M – 7.78M
+400.0% YoY
|
10.37M
9.03M – 11.70M
+77.8% YoY
|
15.55M
13.55M – 17.55M
+50.0% YoY
|
20.73M
18.06M – 23.41M
+33.3% YoY
|
| SGA |
6.09M
est: 23.64M (-74.3%)
|
16.49M
est: 54.20M (-69.6%)
|
76.54M
73.86M – 79.22M
+41.2% YoY
|
127.74M
110.17M – 145.31M
+66.9% YoY
|
160.14M
144.26M – 176.01M
+25.4% YoY
|
215.95M
194.54M – 237.36M
+34.9% YoY
|
268.50M
241.87M – 295.12M
+24.3% YoY
|
| EPS |
-0.02
est: -0.01 (-95.0%)
|
-0.06
est: -0.01 (-459.0%)
|
-0.02
-0.02 – -0.01
-50.0% YoY
|
0.05
0.03 – 0.06
+400.0% YoY
|
0.08
0.07 – 0.09
+77.8% YoY
|
0.12
0.10 – 0.14
+50.0% YoY
|
0.16
0.14 – 0.18
+33.3% YoY
|
| Date | Rating | Overall | DCF | ROE | ROA | D/E | P/E | P/B |
|---|---|---|---|---|---|---|---|---|
| 2026-05-11 | D+ | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 |
| 2026-05-08 | D+ | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 |
| 2026-05-07 | D+ | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 |
| 2026-05-06 | D+ | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 |
| 2026-05-05 | D+ | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 |
| 2026-05-04 | D+ | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 |
| 2026-05-01 | D+ | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 |
| 2026-04-30 | D+ | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 |
| 2026-04-29 | D+ | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 |
| 2026-04-28 | D+ | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 |
| 2026-04-27 | D+ | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 |
| 2026-04-24 | D+ | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 |
| 2026-04-23 | D+ | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 |
| 2026-04-22 | D+ | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 |
| 2026-04-21 | D+ | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 |
| 2026-04-20 | D+ | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 |
| 2026-04-17 | D+ | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 |
| 2026-04-16 | D+ | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 |
Owner Earnings
Ownership Overview
Ownership breakdown not available.
No beneficial ownership filings recorded.
Institutional Activity (13F)
Institutional history not available.
Top holders not available.
ETF Ownership
This company is not held by any ETF in our universe.
Insider Activity
No insider activity available.
Insider history not available.
No recent insider transactions.
Executive team
Executive compensation
Executive compensation not available.
No CEO compensation history available.
Proxy statements
No proxy statements available for this company yet.
Recent SEC filings
No SEC filings available for this company yet.
Executive team
| Name | Title | Compensation | Gender |
|---|---|---|---|
| Sean Black | Co-Founder, Chief Executive Officer & Director | 168.9K | male |
| Shawn Moniz | Co-Founder, Interim CFO, President, Director & Corporate Secretary | 168.9K | male |
| John Delutis | Chief Operating Officer | 141.1K | male |
| Randall Papineau | Chief Restaurant Officer | 141.1K | male |
| Ian Thomas | Executive Vice President of Finance | — | male |
No data available for this company.
No Senate trading activity found for this company.
No House trading activity found for this company.
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Community Opinion for HBFG.CN
Short-term intention
Target Price Distribution
These are community opinions and do not constitute buy or sell advice to act on. The results shown are based on aggregated opinions and are not an investment recommendation, nor do they intend to influence any investment decision.

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