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Cheer Holding, Inc. (CHR)

USD1.93 +0.07 (+4.03%)
CN NASDAQ Communication Services Advertising Agencies
Address Xinhua Technology Building 100016
Beijing, BE, CN
CEO Bing Zhang
Website ir.gsmg.co
IPO 2020-05-26
CIK 1738758 ISIN KYG399731390

Explore sections of this company profile

Description

Headquartered in Beijing, People's Republic of China, and established in 2016, Cheer Holding, Inc. provides advertisement and content production services, primarily operating within the Chinese market. The company structures its operations across two key segments: the internet-focused Cheers APP Business and its Traditional Media Businesses, additionally engaging in mobile and online advertising, as well as media and entertainment ventures. Cheer Holding offers a comprehensive suite of digital platforms and applications, including the CHEERS app, which integrates e-commerce functionalities with professional content. Its ecosystem also features the CHEERS Video app, serving as a media hub for lifestyle short videos and interactive live broadcasting, and CHEERS e-Mall, an e-commerce platform that enables third-party merchants to sell products through live streaming, online videos, and games. Furthermore, the company is at the forefront of technological innovation with CHEERS Telepathy, a multimodal artificial intelligence platform for content creation, and CHEERS API, designed to provide solutions for industry digital transformation and data integration. Its diverse offerings extend to CheerCar, an interactive entertainment app; CheerReal, a digital collectibles NFT application; CheerChat App, an AI social platform; and the CHEERS Metaverse, which delivers immersive digital experiences. Cheer Holding is also an active producer of various forms of content, such as short videos, online variety shows, dramas, live streams, and its proprietary Cheers series. The entity was formerly known as Glory Star New Media Group Holdings Limited until its name was officially changed to Cheer Holding, Inc. in November 2023.

News Sentiment (7d)
59 Neutral

Based on only 1 article — low confidence

Market Cap & Enterprise Value
Merger & Acquisition History

No mergers or acquisitions recorded for this company.

Technical Outlook
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Signal Summary Loading…
Indicator 1D1W2W3W1M
Each column is computed on that timeframe's candles (1D = daily, 1W ≈ weekly, 1M ≈ monthly), not on the same last day. ▲ bullish · ▼ bearish · — neutral. The Net row counts signals per column; hover any cell (or the indicator name) to see the exact rule behind it.
Day Score & sub-scores
Statistical fingerprint & regime detail
Conditional historical analysis
Customize analysis (advanced)
Indicative levels generated algorithmically. Not financial advice.
Risk Profile
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Price Chart
Averages
Trend
Price
Levels
Draw
USD1.93 +0.07 (+4.03%)
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Volume Profile
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Liquidity & share structure
Average Volume
178.8K
Beta
0.94
Float Shares
14.02M
Free Float %
47.1%
Price Performance
1D5D1M3M6M YTD1Y3Y5Y10YMax
-1.43% +11.89% +10.11% -45.67% -66.83% -46.09% -99.05% -99.75% -99.96% -99.99% -99.99%
Rolling Volatility
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Drawdown
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Relative Strength
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Monthly Returns Heatmap
From To
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Annual Monthly Returns
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Daily Returns Distribution
vs.
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Revenue flow

Revenue by geography

Revenue by segment

From To

Revenue composition

From To

By product

By geography

Financial Statements

Income Statement

Balance Sheet

Cash Flow Statement

Key Metrics

Financial Ratios

Employees

Financial Growth (CAGR)

Market Data

Analyst Consensus (2 ratings, all time) Buy
Price Targets & DCF
Current price
1.93
DCF (Unlevered) 1,183.75 +61,393.3%
DCF (Levered) 837.95 +43,429.7%

DCF figures are point estimates: small changes in growth or discount-rate assumptions move them materially. Read them as a reference, not a precise target.

Ratings Trend (MoM)
Rating 2024-11 Change
Strong Buy 0 0
Buy 0 0
Hold 0 0
Sell 0 0
Strong Sell 0 0
Quality scores
Altman Z-Score
4.26
Safe zone
Piotroski F-Score
6 / 9
Average
MOAT Score
5 / 10
Developing
Composite Rating
C-
Overall Score
1 / 5
Low
DCF Score
1 / 5
Low
ROE Score
1 / 5
Low
ROA Score
1 / 5
Low
D/E Score
4 / 5
High
P/E Score
1 / 5
Low
P/Book Score
1 / 5
Low
Operational MOAT
✗ Below peers
  • ✗
    Revenue growth Advertising Agencies: +8.1%
    +1.1% Q2'24: +1.6% (vs Q2'22)
  • ✗
    EPS growth Advertising Agencies: +38.8%
    -80.8% Q2'24: -22.6% (vs Q2'22)
  • ✓
    FCF margin FCF growth · Advertising Agencies: +39.2%
    +11.3% Q2'24: -9.5% (vs Q2'22)
  • ✗
    EBIT margin Advertising Agencies: +7.9%
    +17.7% ★ Q2'24: +16.4% (vs Q2'22)
  • ✓
    ROIC Advertising Agencies: +6.8%
    +19.1% ★ Q2'24: +34.6% (vs Q2'22)
  • ✗
    Share dilution Advertising Agencies: +0.0%
    +415.4% Q2'24: +47.7% (vs Q2'22)
  • ✓
    Debt / EBITDA Net debt/EBITDA · Advertising Agencies: -1.31×
    0.28× ★ Q2'24: 0.13× (vs Q2'22)
Valuation Multiples From To
Price Forecast (3Y) From To
Model
Adjust
P/E
Theoretical Return — If Invested Today

* These projections are based on analyst consensus estimates and user-defined valuation multiples. This table is for informational purposes only and does not constitute a recommendation to buy or sell any security. Past performance is not indicative of future results.

DCF Interactive Model (UFCF)
Projection years:
Market assumptions
▶ WACC components (optional)
Ke (Cost of Equity) = Rf + β (0.86) × ERP
WACC = 19% × Ke + 81% × Kd (4.1%) × (1−t)

Modifying these values recalculates WACC automatically.

Business assumptions
—
Intrinsic value (base): 1,183.75 Current price: 1.93
Enterprise Value: — Equity Value: — Terminal Value: — TV as % of EV: —

Base values reflect the latest available data for this company and market conditions.

Consensus Estimates
Metric Dec 2021
actual 		Dec 2022
actual 		Dec 2023
actual 		Dec 2024
actual 		Dec 2026
1 Rev. Ana.
1 EPS Ana. 		Dec 2027
1 Rev. Ana.
1 EPS Ana. 		Dec 2028
1 Rev. Ana.
1 EPS Ana.
Revenue
153.01M
est: 162.89M (-6.1%)
157.08M
est: 175.96M (-10.7%)
152.33M
est: 206.76M (-26.3%)
147.20M
est: 206.76M (-28.8%)
162.89M
162.89M – 162.89M
-21.2% YoY
175.96M
175.96M – 175.96M
+8.0% YoY
206.76M
206.76M – 206.76M
+17.5% YoY
EBITDA
39.36M
est: 42.36M (-7.1%)
30.06M
est: 45.76M (-34.3%)
33.06M
est: 53.92M (-38.7%)
29.41M
est: 45.04M (-34.7%)
35.48M
35.48M – 35.48M
-21.2% YoY
38.33M
38.33M – 38.33M
+8.0% YoY
45.04M
45.04M – 45.04M
+17.5% YoY
EBIT
36.84M
est: 38.60M (-4.6%)
26.73M
est: 41.70M (-35.9%)
29.29M
est: 49.14M (-40.4%)
25.59M
est: 39.43M (-35.1%)
31.07M
31.07M – 31.07M
-21.2% YoY
33.56M
33.56M – 33.56M
+8.0% YoY
39.43M
39.43M – 39.43M
+17.5% YoY
Net Income
35.29M
est: 51.64M (-31.7%)
26.89M
est: 49.57M (-45.8%)
30.48M
est: 78.49M (-61.2%)
25.97M
est: 404.48M (-93.6%)
798.33M
798.33M – 798.33M
+97.4% YoY
766.39M
766.39M – 766.39M
-4.0% YoY
1.21B
1.21B – 1.21B
+58.3% YoY
SGA
80.86M
est: 84.70M (-4.5%)
88.44M
est: 91.50M (-3.3%)
81.86M
est: 107.51M (-23.9%)
78.79M
est: 110.10M (-28.4%)
86.74M
86.74M – 86.74M
-21.2% YoY
93.70M
93.70M – 93.70M
+8.0% YoY
110.10M
110.10M – 110.10M
+17.5% YoY
EPS
270.00
est: 5.00 (+5,300.0%)
197.50
est: 4.80 (+4,014.6%)
176.50
est: 380.00 (-53.6%)
125.50
est: 380.00 (-67.0%)
750.00
750.00 – 750.00
+97.4% YoY
720.00
720.00 – 720.00
-4.0% YoY
1,140.00
1,140.00 – 1,140.00
+58.3% YoY
Historical Ratings (3M)
Date Rating Overall DCF ROE ROA D/E P/E P/B
2026-05-28 C- 1/5 1/5 1/5 1/5 4/5 1/5 1/5
2026-05-27 C- 1/5 1/5 1/5 1/5 4/5 1/5 1/5
2026-05-26 C- 1/5 1/5 1/5 1/5 4/5 1/5 1/5
2026-05-22 C- 1/5 1/5 1/5 1/5 4/5 1/5 1/5
2026-05-21 C- 1/5 1/5 1/5 1/5 4/5 1/5 1/5
2026-05-20 C- 1/5 1/5 1/5 1/5 4/5 1/5 1/5
2026-05-19 C- 1/5 1/5 1/5 1/5 4/5 1/5 1/5
2026-05-18 C- 1/5 1/5 1/5 1/5 4/5 1/5 1/5
2026-05-15 C- 1/5 1/5 1/5 1/5 4/5 1/5 1/5
2026-05-14 C- 1/5 1/5 1/5 1/5 4/5 1/5 1/5
2026-05-13 C- 1/5 1/5 1/5 1/5 4/5 1/5 1/5
2026-05-12 C- 1/5 1/5 1/5 1/5 4/5 1/5 1/5
2026-05-11 C- 1/5 1/5 1/5 1/5 4/5 1/5 1/5
2026-05-08 C- 1/5 1/5 1/5 1/5 3/5 1/5 1/5
2026-05-07 C- 1/5 1/5 1/5 1/5 3/5 1/5 1/5
2026-05-06 C- 1/5 1/5 1/5 1/5 3/5 1/5 1/5
2026-05-05 C- 1/5 1/5 1/5 1/5 3/5 1/5 1/5
2026-05-04 C- 1/5 1/5 1/5 1/5 3/5 1/5 1/5
2026-05-01 C- 1/5 1/5 1/5 1/5 3/5 1/5 1/5
2026-04-30 C- 1/5 1/5 1/5 1/5 3/5 1/5 1/5
2026-04-29 C- 1/5 1/5 1/5 1/5 3/5 1/5 1/5
2026-04-28 C- 1/5 1/5 1/5 1/5 3/5 1/5 1/5
2026-04-27 C- 1/5 1/5 1/5 1/5 3/5 1/5 1/5
2026-04-24 C- 1/5 1/5 1/5 1/5 3/5 1/5 1/5
2026-04-23 C- 1/5 1/5 1/5 1/5 3/5 1/5 1/5
2026-04-22 C- 1/5 1/5 1/5 1/5 3/5 1/5 1/5
2026-04-21 C- 1/5 1/5 1/5 1/5 3/5 1/5 1/5
2026-04-20 C- 1/5 1/5 1/5 1/5 3/5 1/5 1/5
2026-04-17 C- 1/5 1/5 1/5 1/5 3/5 1/5 1/5
2026-04-16 C- 1/5 1/5 1/5 1/5 3/5 1/5 1/5

Owner Earnings

Owner's Earnings (history) From To
Owner alignment
Owner's Earnings TTM
68.14M
OE per share TTM
459.88
Owner's Yield
3,092.31%
Maintenance CapEx ratio
0.08%
Maint CapEx / Avg PPE
0.9%

Ownership Overview

Ownership breakdown

Ownership breakdown not available.

At a glance
Institutional holders
—
Total invested
—
Insider transactions (90d)
0
Beneficial owners (>5%)
0
Beneficial owners (>5%)

No beneficial ownership filings recorded.

Institutional Activity (13F)

Institutional ownership trend

Institutional history not available.

Top institutional holders

Top holders not available.

ETF Ownership

Top ETFs holding this stock

This company is not held by any ETF in our universe.

Insider Activity

Insider Activity — Latest Quarter

No insider activity available.

Insider buys vs sells (history)

Insider history not available.

Recent insider transactions From To
Date Person Role Transaction A/D Security Shares Price Value Owned after D/I Filing
2025-12-18 Zhang Bing Director / Officer — — Class A Ordinary Shares 0 0.00 — 1,520 D ↗
2025-12-18 Lu Jia Director — — Class A Ordinary Shares 0 0.00 — 1 D ↗

Executive team

Top executives
EBIT / Employee
215.5K
Shares Outstanding
29.77M

Executive compensation

Executive compensation (annual)

Executive compensation not available.

CEO compensation breakdown

No CEO compensation history available.

Proxy statements

Proxy statements (DEF 14A)

No proxy statements available for this company yet.

Recent SEC filings

Recent SEC filings
Filing date Form type Filing
2026-04-27 SC 13G/A ↗
2026-04-16 SC 13D/A ↗
2026-04-16 SC 13D/A ↗
2026-04-15 SC 13D/A ↗
2026-04-02 6-K ↗
2026-03-23 6-K ↗
2026-03-20 20-F ↗
2026-03-16 6-K ↗
2026-03-13 3 ↗
2026-03-13 3 ↗

Executive team

NameTitleCompensationGender
Bing Zhang Founder,Chairman, Chief Executive Officer & Interim Chief Financial Officer 83.4K male
Jia Lu Director & Senior Vice President of Glory Star Media (Beijing) Co., Ltd. 62.6K male
ESG Rating
B+
ADVERTISING AGENCIES
Rank: 22 out of 56
2025
E (Environmental)
67.4 / 58.9
Company / Sector avg.
S (Social)
65.4 / 63.2
Company / Sector avg.
G (Governance)
67.9 / 63.3
Company / Sector avg.
ESG Total
66.9 / 61.8
Company / Sector avg.
ESG Score History ADVERTISING AGENCIES
Benchmark vs Sector
Senate Trading Activity

No Senate trading activity found for this company.

House Trading Activity

No House trading activity found for this company.

Market share among peers
Peer comparison — filtered group (TTM)
Your opinion

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Dividend history

Earnings history

Earnings reports

Stock splits

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