Blue Moon Group Holdings Limited (6993.HK)
Guangzhou, CN
Blue Moon Group Holdings Limited is a Chinese enterprise dedicated to the research, design, development, manufacturing, and distribution of personal care, household cleaning, and fabric laundry products. Their extensive fabric care portfolio includes detergents for various washing methods (machine, hand, delicates like underwear), pre-wash treatments, stain removal solutions, fabric softeners, and specialized baby laundry liquids. Personal hygiene offerings currently consist of liquid soaps. The home care segment is broad, covering essentials like toilet and bathroom cleaners, along with general household solutions such as anti-mould and washing machine cleaners, floor care products, bleaches, glass and multi-surface cleaners, rust removers, and antiseptic disinfectants. Additionally, they produce kitchen cleaning solutions, ranging from dishwashing liquids for utensils, fruits, and vegetables to specialized range hood cleaners. These products are marketed under prominent brands including Blue Moon, Supreme, Jingxiang, and Tianlu. Distribution channels encompass a mix of online platforms (e-commerce sites and proprietary online stores), large retail formats (hypermarkets, supermarkets), and a network of traditional offline distributors. Established in 1992, the company's headquarters are located in Guangzhou, China.
No mergers or acquisitions recorded for this company.
| Indicator | 1D | 1W | 2W | 3W | 1M |
|---|
Day Score & sub-scores
Statistical fingerprint & regime detail
Conditional historical analysis
Customize analysis (advanced)
| 1D | 5D | 1M | 3M | 6M | YTD | 1Y | 3Y | 5Y | 10Y | Max |
|---|---|---|---|---|---|---|---|---|---|---|
| +3.86% | +1.89% | +1.89% | +12.54% | +15.77% | +20.07% | -19.45% | -23.82% | -71.62% | -78.29% | -78.29% |
Revenue flow
Revenue by geography
Revenue by segment
Revenue composition
By product
By geography
Income Statement
Balance Sheet
Cash Flow Statement
Key Metrics
Financial Ratios
Employees
Financial Growth (CAGR)
Market Data
DCF figures are point estimates: small changes in growth or discount-rate assumptions move them materially. Read them as a reference, not a precise target.
| Rating | 2026-05 | Change |
|---|---|---|
| Strong Buy | 0 | 0 |
| Buy | 1 | 0 |
| Hold | 1 | 0 |
| Sell | 1 | 0 |
| Strong Sell | 0 | 0 |
-
Revenue growth Household & Personal Products: +3.3%-1.7% Q4'25: +5.3% (vs Q4'23)
-
EPS growth Household & Personal Products: +8.8%+55.5% ★ Q4'25: -76.0% (vs Q4'23)
-
FCF margin FCF growth · Household & Personal Products: +44.8%-10.1% Q4'25: -3.3% (vs Q4'23)
-
EBIT margin Household & Personal Products: +9.9%-4.9% Q4'25: +3.1% (vs Q4'23)
-
ROIC Household & Personal Products: +8.2%-10.7% Q4'25: +10.4% (vs Q4'23)
-
Share dilution Household & Personal Products: +0.2%-3.2% ★ Q4'25: -10.0% (vs Q4'23)
-
Debt / EBITDA Net debt/EBITDA · Household & Personal Products: -0.51×-0.32× Q4'25: 0.09× (vs Q4'23)
* These projections are based on analyst consensus estimates and user-defined valuation multiples. This table is for informational purposes only and does not constitute a recommendation to buy or sell any security. Past performance is not indicative of future results.
| Metric |
Dec 2020 actual |
Dec 2021 actual |
Dec 2022 actual |
Dec 2023 actual |
Dec 2024 actual |
Dec 2025 actual |
Dec 2026 2 Rev. Ana. 1 EPS Ana. |
Dec 2027 2 Rev. Ana. 1 EPS Ana. |
Dec 2028 2 Rev. Ana. 1 EPS Ana. |
|---|---|---|---|---|---|---|---|---|---|
| Revenue |
7.00B
est: 7.40B (-5.5%)
|
7.60B
est: 7.65B (-0.7%)
|
7.95B
est: 8.28B (-4.0%)
|
7.32B
est: 8.23B (-11.0%)
|
8.56B
est: 8.50B (+0.6%)
|
8.41B
est: 8.77B (-4.1%)
|
8.73B
8.32B – 9.13B
-0.5% YoY
|
9.13B
8.49B – 9.76B
+4.6% YoY
|
9.56B
9.42B – 9.69B
+4.7% YoY
|
| EBITDA |
1.94B
est: 949.94M (+104.1%)
|
1.52B
est: 981.52M (+55.0%)
|
1.10B
est: 1.06B (+3.6%)
|
656.38M
est: 547.88M (+19.8%)
|
-545.60M
est: 565.92M (-196.4%)
|
-267.30M
est: 583.67M (-145.8%)
|
580.75M
553.68M – 607.82M
-0.5% YoY
|
607.35M
564.99M – 649.71M
+4.6% YoY
|
635.94M
626.97M – 644.91M
+4.7% YoY
|
| EBIT |
1.76B
est: 727.79M (+141.4%)
|
1.29B
est: 751.99M (+71.8%)
|
847.64M
est: 813.98M (+4.1%)
|
402.62M
est: 314.55M (+28.0%)
|
-780.36M
est: 324.91M (-340.2%)
|
-415.40M
est: 335.10M (-224.0%)
|
333.42M
317.88M – 348.97M
-0.5% YoY
|
348.70M
324.38M – 373.02M
+4.6% YoY
|
365.11M
359.96M – 370.26M
+4.7% YoY
|
| Net Income |
1.31B
est: 1.38B (-4.9%)
|
1.01B
est: 956.17M (+6.1%)
|
611.37M
est: 754.51M (-19.0%)
|
325.31M
est: -170.97M (+290.3%)
|
-749.31M
est: -633.74M (-18.2%)
|
-328.93M
est: -106.01M (-210.3%)
|
-10.70M
-11.52M – -9.89M
+89.9% YoY
|
145.77M
134.72M – 156.82M
+1,461.7% YoY
|
218.07M
201.53M – 234.61M
+49.6% YoY
|
| SGA |
2.84B
est: 3.90B (-27.3%)
|
3.37B
est: 4.03B (-16.4%)
|
3.76B
est: 4.37B (-13.9%)
|
4.36B
est: 4.74B (-8.0%)
|
6.15B
est: 4.89B (+25.7%)
|
5.44B
est: 5.05B (+7.7%)
|
5.02B
4.79B – 5.26B
-0.5% YoY
|
5.25B
4.89B – 5.62B
+4.6% YoY
|
5.50B
5.42B – 5.58B
+4.7% YoY
|
| EPS |
0.26
est: 0.25 (+3.0%)
|
0.17
est: 0.18 (-3.0%)
|
0.11
est: 0.14 (-20.8%)
|
0.06
est: -0.03 (+289.6%)
|
-0.14
est: -0.12 (-16.7%)
|
-0.06
est: -0.02 (-210.4%)
|
0.00
0.00 – 0.00
+89.9% YoY
|
0.03
0.03 – 0.03
+1,461.7% YoY
|
0.04
0.04 – 0.04
+49.6% YoY
|
| Date | Rating | Overall | DCF | ROE | ROA | D/E | P/E | P/B |
|---|---|---|---|---|---|---|---|---|
| 2026-05-29 | C+ | 2/5 | 3/5 | 1/5 | 1/5 | 4/5 | 1/5 | 3/5 |
| 2026-05-28 | C+ | 2/5 | 3/5 | 1/5 | 1/5 | 4/5 | 1/5 | 3/5 |
| 2026-05-27 | C+ | 2/5 | 3/5 | 1/5 | 1/5 | 4/5 | 1/5 | 3/5 |
| 2026-05-26 | C+ | 2/5 | 3/5 | 1/5 | 1/5 | 4/5 | 1/5 | 3/5 |
| 2026-05-22 | C+ | 2/5 | 3/5 | 1/5 | 1/5 | 4/5 | 1/5 | 3/5 |
| 2026-05-21 | C+ | 2/5 | 3/5 | 1/5 | 1/5 | 4/5 | 1/5 | 3/5 |
| 2026-05-20 | C+ | 2/5 | 3/5 | 1/5 | 1/5 | 4/5 | 1/5 | 3/5 |
| 2026-05-19 | C+ | 2/5 | 3/5 | 1/5 | 1/5 | 4/5 | 1/5 | 3/5 |
| 2026-05-18 | C+ | 2/5 | 3/5 | 1/5 | 1/5 | 4/5 | 1/5 | 3/5 |
| 2026-05-15 | C+ | 2/5 | 3/5 | 1/5 | 1/5 | 3/5 | 1/5 | 3/5 |
| 2026-05-14 | C+ | 2/5 | 3/5 | 1/5 | 1/5 | 3/5 | 1/5 | 3/5 |
| 2026-05-13 | C | 2/5 | 2/5 | 1/5 | 1/5 | 3/5 | 1/5 | 3/5 |
| 2026-05-12 | C | 2/5 | 2/5 | 1/5 | 1/5 | 3/5 | 1/5 | 3/5 |
| 2026-05-11 | C | 2/5 | 2/5 | 1/5 | 1/5 | 3/5 | 1/5 | 3/5 |
| 2026-05-08 | C | 2/5 | 2/5 | 1/5 | 1/5 | 3/5 | 1/5 | 3/5 |
| 2026-05-07 | C+ | 2/5 | 3/5 | 1/5 | 1/5 | 3/5 | 1/5 | 3/5 |
| 2026-05-06 | C+ | 2/5 | 3/5 | 1/5 | 1/5 | 3/5 | 1/5 | 3/5 |
| 2026-05-05 | C+ | 2/5 | 3/5 | 1/5 | 1/5 | 3/5 | 1/5 | 3/5 |
| 2026-05-04 | C+ | 2/5 | 3/5 | 1/5 | 1/5 | 3/5 | 1/5 | 3/5 |
| 2026-04-30 | C+ | 2/5 | 3/5 | 1/5 | 1/5 | 3/5 | 1/5 | 3/5 |
| 2026-04-29 | C+ | 2/5 | 3/5 | 1/5 | 1/5 | 3/5 | 1/5 | 3/5 |
| 2026-04-28 | C+ | 2/5 | 3/5 | 1/5 | 1/5 | 3/5 | 1/5 | 3/5 |
| 2026-04-27 | C+ | 2/5 | 3/5 | 1/5 | 1/5 | 3/5 | 1/5 | 3/5 |
| 2026-04-24 | C+ | 2/5 | 3/5 | 1/5 | 1/5 | 3/5 | 1/5 | 3/5 |
| 2026-04-23 | C+ | 2/5 | 3/5 | 1/5 | 1/5 | 3/5 | 1/5 | 3/5 |
| 2026-04-22 | C+ | 2/5 | 3/5 | 1/5 | 1/5 | 3/5 | 1/5 | 3/5 |
| 2026-04-21 | C | 2/5 | 3/5 | 1/5 | 1/5 | 2/5 | 1/5 | 3/5 |
| 2026-04-20 | C | 2/5 | 3/5 | 1/5 | 1/5 | 2/5 | 1/5 | 3/5 |
| 2026-04-17 | C | 2/5 | 3/5 | 1/5 | 1/5 | 2/5 | 1/5 | 3/5 |
| 2026-04-16 | C | 2/5 | 3/5 | 1/5 | 1/5 | 2/5 | 1/5 | 3/5 |
Owner Earnings
Ownership Overview
Ownership breakdown not available.
No beneficial ownership filings recorded.
Institutional Activity (13F)
Institutional history not available.
Top holders not available.
ETF Ownership
| # | ETF | Weight | Est. AUM exposure | TER |
|---|---|---|---|---|
| 1 | iShares MSCI China Small-Cap ETF ECNS | 0.23% | 151.6K | 0.59% |
| 2 | iShares MSCI AC Far East ex-Japan Small Cap UCITS ETF ISFE.L | 0.04% | 26.1K | 0.74% |
| 3 | iShares MSCI Emerging Markets Small-Cap ETF EEMS | 0.03% | 101.1K | 0.72% |
| 4 | Franklin FTSE China ETF FLCH | 0.02% | 60.2K | 0.19% |
| 5 | iShares MSCI EM Small Cap UCITS ETF IEMS.L | 0.02% | 72.6K | 0.74% |
| 6 | Franklin FTSE China UCITS ETF FLXC.L | 0.02% | 305.3K | 0.19% |
| 7 | State Street SPDR MSCI Emerging Markets Small Cap UCITS ETF EMSD.L | 0.02% | 101.4K | 0.55% |
| 8 | State Street SPDR S&P China ETF GXC | 0.01% | 51.3K | 0.59% |
| 9 | Avantis Responsible Emerging Markets Equity ETF AVSE | 0.01% | 21.2K | 0.33% |
| 10 | Dimensional Emerging Markets Sustainability Core 1 ETF DFSE | 0.01% | 47.3K | 0.44% |
Insider Activity
No insider activity available.
Insider history not available.
No recent insider transactions.
Executive team
Executive compensation
Executive compensation not available.
No CEO compensation history available.
Proxy statements
No proxy statements available for this company yet.
Recent SEC filings
No SEC filings available for this company yet.
Executive team
| Name | Title | Compensation | Gender |
|---|---|---|---|
| Dong Luo | Chief Supply Officer & Executive Director | 11M | female |
| Qiuping Luo | Chief Executive Officer & Executive Director | 8M | male |
| Kwok Leung Poon | Executive Director, Chief Financial Officer & Company Secretary | 4M | male |
| Haishan Xiao | Chief Operating Officer & Executive Director | 3M | female |
| Dong Pan | Chairman of the Board & Chief Technology Officer | 618.0K | female |
No data available for this company.
No Senate trading activity found for this company.
No House trading activity found for this company.
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Community Opinion for 6993.HK
Short-term intention
Target Price Distribution
These are community opinions and do not constitute buy or sell advice to act on. The results shown are based on aggregated opinions and are not an investment recommendation, nor do they intend to influence any investment decision.

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