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Pierce Group AB (publ) (PIERCE.ST)
Hägersten, SE
Pierce Group AB (publ) operates as an e-commerce enterprise, providing an array of products such as riding gear, parts, accessories, and casual apparel to various rider communities throughout Europe via its digital storefronts. The company organizes its business into three main categories: Offroad, Onroad, and Other. It serves motocross and enduro riders under the 24MX brand, addresses the needs of on-road motorcyclists through XLMOTO, and caters to snowmobile enthusiasts with its Sledstore brand. Beyond its online operations, Pierce Group also maintains a physical retail location in Stockholm. Founded in 2008, the company's headquarters are situated in Hägersten, Sweden.
No mergers or acquisitions recorded for this company.
| Indicator | 1D | 1W | 2W | 3W | 1M |
|---|
Day Score & sub-scores
Statistical fingerprint & regime detail
Conditional historical analysis
Customize analysis (advanced)
| 1D | 5D | 1M | 3M | 6M | YTD | 1Y | 3Y | 5Y | 10Y | Max |
|---|---|---|---|---|---|---|---|---|---|---|
| +1.17% | -4.53% | -4.82% | -7.51% | -16.48% | -33.71% | -13.82% | +16.46% | -88.15% | -86.83% | -86.83% |
Revenue flow
Revenue by geography
Revenue by segment
Revenue composition
By product
By geography
Income Statement
Balance Sheet
Cash Flow Statement
Key Metrics
Financial Ratios
Employees
Financial Growth (CAGR)
Market Data
DCF figures are point estimates: small changes in growth or discount-rate assumptions move them materially. Read them as a reference, not a precise target.
| Rating | 2026-05 | Change |
|---|---|---|
| Strong Buy | 0 | 0 |
| Buy | 1 | 0 |
| Hold | 0 | 0 |
| Sell | 0 | 0 |
| Strong Sell | 0 | 0 |
-
Revenue growth Specialty Retail: +6.4%+11.6% ★ Q1'26: +5.0% (vs Q1'25)
-
EPS growth Specialty Retail: +20.6%-102.2% Q1'26: +82.4% (vs Q1'25)
-
FCF margin FCF growth · Specialty Retail: +29.3%-0.3% Q1'26: +6.7% (vs Q1'25)
-
EBIT margin Specialty Retail: +5.4%+1.5% Q1'26: +0.5% (vs Q1'25)
-
ROIC Specialty Retail: +6.5%+5.0% Q1'26: +1.6% (vs Q1'25)
-
Share dilution Specialty Retail: +0.1%-0.1% Q1'26: +0.0% (vs Q1'25)
-
Debt / EBITDA Net debt/EBITDA · Specialty Retail: 0.14×1.48× ★ Q1'26: 2.25× (vs Q1'25)
* These projections are based on analyst consensus estimates and user-defined valuation multiples. This table is for informational purposes only and does not constitute a recommendation to buy or sell any security. Past performance is not indicative of future results.
| Metric |
Dec 2021 actual |
Dec 2022 actual |
Dec 2023 actual |
Dec 2024 actual |
Dec 2025 actual |
Dec 2026 1 Rev. Ana. 1 EPS Ana. |
Dec 2027 1 Rev. Ana. 1 EPS Ana. |
Dec 2028 1 Rev. Ana. 1 EPS Ana. |
|---|---|---|---|---|---|---|---|---|
| Revenue |
1.59B
est: 1.60B (-0.7%)
|
1.67B
est: 1.67B (-0.1%)
|
1.54B
est: 1.56B (-1.7%)
|
1.63B
est: 1.57B (+3.8%)
|
1.82B
est: 1.82B (-0.2%)
|
1.98B
1.98B – 1.98B
+8.8% YoY
|
2.17B
2.17B – 2.17B
+9.4% YoY
|
2.31B
2.31B – 2.31B
+6.6% YoY
|
| EBITDA |
98.00M
est: 56.46M (+73.6%)
|
8.00M
est: 58.80M (-86.4%)
|
-34.00M
est: 49.10M (-169.2%)
|
113.00M
est: 49.29M (+129.3%)
|
79.00M
est: 57.16M (+38.2%)
|
62.17M
62.17M – 62.17M
+8.8% YoY
|
68.01M
68.01M – 68.01M
+9.4% YoY
|
72.47M
72.47M – 72.47M
+6.6% YoY
|
| EBIT |
52.00M
est: 6.13M (+748.1%)
|
-41.00M
est: 6.39M (-742.1%)
|
-92.00M
est: -2.52M (-3,557.0%)
|
47.00M
est: -2.53M (+1,961.1%)
|
27.00M
est: -2.93M (+1,021.9%)
|
-3.19M
-3.19M – -3.19M
-8.8% YoY
|
-3.48M
-3.48M – -3.48M
-9.4% YoY
|
-3.71M
-3.71M – -3.71M
-6.6% YoY
|
| Net Income |
26.00M
est: 79.79M (-67.4%)
|
-58.00M
est: -28.59M (-102.8%)
|
-96.00M
est: -72.00M (-33.3%)
|
36.00M
est: 39.69M (-9.3%)
|
29.00M
est: 18.26M (+58.9%)
|
76.99M
76.99M – 76.99M
+321.7% YoY
|
91.28M
91.28M – 91.28M
+18.6% YoY
|
108.74M
108.74M – 108.74M
+19.1% YoY
|
| SGA |
461.00M
est: 567.26M (-18.7%)
|
498.00M
est: 590.77M (-15.7%)
|
717.00M
est: 594.39M (+20.6%)
|
711.00M
est: 596.67M (+19.2%)
|
746.00M
est: 691.93M (+7.8%)
|
752.59M
752.59M – 752.59M
+8.8% YoY
|
823.32M
823.32M – 823.32M
+9.4% YoY
|
877.32M
877.32M – 877.32M
+6.6% YoY
|
| EPS |
0.55
est: 1.00 (-45.2%)
|
-0.98
est: -0.36 (-172.2%)
|
-1.21
est: -0.91 (-33.4%)
|
0.45
est: 0.50 (-10.0%)
|
-0.01
est: 0.23 (-104.3%)
|
0.97
0.97 – 0.97
+321.7% YoY
|
1.15
1.15 – 1.15
+18.6% YoY
|
1.37
1.37 – 1.37
+19.1% YoY
|
| Date | Rating | Overall | DCF | ROE | ROA | D/E | P/E | P/B |
|---|---|---|---|---|---|---|---|---|
| 2026-05-08 | C+ | 2/5 | 4/5 | 1/5 | 1/5 | 3/5 | 1/5 | 3/5 |
| 2026-05-07 | C+ | 2/5 | 4/5 | 1/5 | 1/5 | 3/5 | 1/5 | 3/5 |
| 2026-05-06 | C+ | 2/5 | 4/5 | 1/5 | 1/5 | 3/5 | 1/5 | 3/5 |
| 2026-05-05 | C+ | 2/5 | 4/5 | 1/5 | 1/5 | 3/5 | 1/5 | 3/5 |
| 2026-05-04 | C+ | 2/5 | 4/5 | 1/5 | 1/5 | 3/5 | 1/5 | 3/5 |
| 2026-04-30 | C+ | 2/5 | 4/5 | 1/5 | 1/5 | 2/5 | 1/5 | 3/5 |
| 2026-04-29 | C+ | 2/5 | 4/5 | 1/5 | 1/5 | 2/5 | 1/5 | 3/5 |
| 2026-04-28 | C+ | 2/5 | 4/5 | 1/5 | 1/5 | 2/5 | 1/5 | 3/5 |
| 2026-04-27 | C+ | 2/5 | 4/5 | 1/5 | 1/5 | 2/5 | 1/5 | 3/5 |
| 2026-04-24 | C | 2/5 | 3/5 | 1/5 | 1/5 | 2/5 | 1/5 | 3/5 |
| 2026-04-23 | C | 2/5 | 3/5 | 1/5 | 1/5 | 2/5 | 1/5 | 3/5 |
| 2026-04-22 | C | 2/5 | 3/5 | 1/5 | 1/5 | 2/5 | 1/5 | 3/5 |
| 2026-04-21 | C | 2/5 | 3/5 | 1/5 | 1/5 | 2/5 | 1/5 | 3/5 |
| 2026-04-20 | C | 2/5 | 3/5 | 1/5 | 1/5 | 2/5 | 1/5 | 3/5 |
| 2026-04-17 | C+ | 2/5 | 4/5 | 1/5 | 1/5 | 2/5 | 1/5 | 3/5 |
| 2026-04-16 | C+ | 2/5 | 4/5 | 1/5 | 1/5 | 2/5 | 1/5 | 3/5 |
Owner Earnings
Ownership Overview
Ownership breakdown not available.
No beneficial ownership filings recorded.
Institutional Activity (13F)
Institutional history not available.
Top holders not available.
ETF Ownership
This company is not held by any ETF in our universe.
Insider Activity
No insider activity available.
Insider history not available.
No recent insider transactions.
Executive team
Executive compensation
Executive compensation not available.
No CEO compensation history available.
Proxy statements
No proxy statements available for this company yet.
Recent SEC filings
No SEC filings available for this company yet.
Executive team
| Name | Title | Compensation | Gender |
|---|---|---|---|
| Göran Dahlin | Chief Executive Officer | 8M | male |
| Daniel Bik | Chief Commercial Officer | — | — |
| Emilija Frew | Head of Tech | — | female |
| Fredrik Kjellgren | Chief Financial Officer | — | male |
| Mariusz Mastela | Head of Fulfillment | — | male |
| Marta Garcia | Head of Customer Care | — | female |
No data available for this company.
No Senate trading activity found for this company.
No House trading activity found for this company.
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Community Opinion for PIERCE.ST
Short-term intention
Target Price Distribution
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