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Sa Sa International Holdings Limited (0178.HK)
HKD0.90
-0.01 (-1.10%)
HK HKSE Consumer Cyclical Specialty Retail
Address
MP Industrial Centre
Chai Wan, HK
Chai Wan, HK
CEO
Siu Ming Kwok
Website
corp.sasa.com
IPO
1997-06-13
ISIN KYG7814S1021
Also trades on
Hong Kong Stock Exchange · 0178.HK (HKD)
Other OTC · SAXJY (USD)
Other OTC · SSILF (USD)
Description
Sa Sa International Holdings Limited, functioning as an investment holding company, is primarily engaged in the retail and wholesale distribution of beauty products across Hong Kong and Macau, mainland China, and Malaysia. The company boasts a comprehensive selection of approximately 600 brands, encompassing skincare, fragrances, makeup, body care, hair care, health and fitness merchandise, alongside modern beauty gadgets. Beyond its primary operations, the firm also handles intellectual property rights, manages property holdings, and supports charitable causes. As of March 31, 2022, Sa Sa operated a total of 234 retail locations. Additionally, it leverages various e-commerce channels for sales, including its proprietary website (sasa.com), a dedicated mobile application, social commerce initiatives, and collaborations with third-party digital platforms. Founded in 1978, the company's headquarters are situated in Chai Wan, Hong Kong.
Market Cap & Enterprise Value
Merger & Acquisition History
No mergers or acquisitions recorded for this company.
Technical Outlook
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Signal Summary
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| Indicator | 1D | 1W | 2W | 3W | 1M |
|---|
Each column is computed on that timeframe's candles (1D = daily, 1W ≈ weekly, 1M ≈ monthly), not on the same last day. ▲ bullish · ▼ bearish · — neutral. The Net row counts signals per column; hover any cell (or the indicator name) to see the exact rule behind it.
Day Score & sub-scores
Statistical fingerprint & regime detail
Conditional historical analysis
Customize analysis (advanced)
Indicative levels generated algorithmically. Not financial advice.
Risk Profile
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Price Chart
HKD0.90
-0.01 (-1.10%)
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Volume Profile
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Liquidity & share structure
Average Volume
8M
Beta
0.53
Float Shares
1.11B
Free Float %
35.9%
Price Performance
| 1D | 5D | 1M | 3M | 6M | YTD | 1Y | 3Y | 5Y | 10Y | Max |
|---|---|---|---|---|---|---|---|---|---|---|
| -1.16% | -2.30% | -10.53% | +37.10% | +34.92% | +41.67% | +37.10% | -39.29% | -56.63% | -63.36% | +1.80% |
Rolling Volatility
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Drawdown
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Relative Strength
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Monthly Returns Heatmap
From
To
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Annual Monthly Returns
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Daily Returns Distribution
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Revenue flow
Revenue by geography
Revenue by segment
From
To
Revenue composition
From
To
By product
By geography
Financial Statements
Select metrics from the tables below to build your comparison.
Income Statement
Balance Sheet
Cash Flow Statement
Key Metrics
Financial Ratios
Employees
Financial Growth (CAGR)
Market Data
Price Targets & DCF
Current price
0.90
DCF (Unlevered)
2.65
+194.9%
DCF (Levered)
4.29
+377.2%
DCF figures are point estimates: small changes in growth or discount-rate assumptions move them materially. Read them as a reference, not a precise target.
Ratings Trend (MoM)
100% Bullish
| Rating | 2026-05 | Change |
|---|---|---|
| Strong Buy | 1 | 0 |
| Buy | 2 | 0 |
| Hold | 0 | -1 |
| Sell | 0 | 0 |
| Strong Sell | 0 | 0 |
Quality scores
Altman Z-Score
5.30
Safe zone
Piotroski F-Score
8 / 9
Strong
MOAT Score
4 / 10
Developing
Composite Rating
B+
Overall Score
3 / 5
Medium
DCF Score
4 / 5
High
ROE Score
3 / 5
Medium
ROA Score
4 / 5
High
D/E Score
2 / 5
Medium
P/E Score
2 / 5
Medium
P/Book Score
3 / 5
Medium
Operational MOAT
✗ Below peers
-
Revenue growth Specialty Retail: +6.4%+11.2% ★ Q1'26: +7.6% (vs Q1'24)
-
EPS growth Specialty Retail: +20.6%+160.5% ★ Q1'26: +29.1% (vs Q1'24)
-
FCF margin FCF growth · Specialty Retail: +29.3%+13.0% ★ Q1'26: +4.8% (vs Q1'24)
-
EBIT margin Specialty Retail: +5.4%+5.0% Q1'26: +6.9% (vs Q1'24)
-
ROIC Specialty Retail: +6.5%+14.3% ★ Q1'26: +42.8% (vs Q1'24)
-
Share dilution Specialty Retail: +0.1%0.0% Q1'26: +0.1% (vs Q1'24)
-
Debt / EBITDA Net debt/EBITDA · Specialty Retail: 0.14×0.85× ★ Q1'26: 0.36× (vs Q1'24)
Valuation Multiples
From
To
Price Forecast (3Y)
From
To
Theoretical Return — If Invested Today
* These projections are based on analyst consensus estimates and user-defined valuation multiples. This table is for informational purposes only and does not constitute a recommendation to buy or sell any security. Past performance is not indicative of future results.
Consensus Estimates
| Metric |
Mar 2015 actual |
Mar 2016 actual |
Mar 2017 actual |
Mar 2018 actual |
Mar 2019 actual |
Mar 2020 actual |
Mar 2021 actual |
Mar 2022 actual |
Mar 2023 actual |
Mar 2024 actual |
Mar 2025 actual |
Mar 2026 3 Rev. Ana. 2 EPS Ana. |
Mar 2027 3 Rev. Ana. 2 EPS Ana. |
Mar 2028 3 Rev. Ana. 2 EPS Ana. |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Revenue |
8.99B
est: 9.11B (-1.3%)
|
7.79B
est: 7.98B (-2.3%)
|
7.55B
est: 7.79B (-3.0%)
|
8.02B
est: 8.16B (-1.8%)
|
8.16B
est: 8.42B (-3.1%)
|
5.72B
est: 5.92B (-3.5%)
|
3.04B
est: 3.61B (-15.6%)
|
3.41B
est: 3.41B (0.0%)
|
3.50B
est: 3.61B (-3.1%)
|
4.37B
est: 4.50B (-2.9%)
|
3.94B
est: 4.06B (-2.8%)
|
4.38B
4.21B – 4.47B
+8.1% YoY
|
4.98B
4.58B – 5.21B
+13.6% YoY
|
5.33B
4.88B – 5.57B
+7.0% YoY
|
| EBITDA |
1.19B
est: 793.02M (+49.8%)
|
598.18M
est: 694.48M (-13.9%)
|
518.28M
est: 678.09M (-23.6%)
|
658.34M
est: 710.95M (-7.4%)
|
689.39M
est: 732.84M (-5.9%)
|
330.14M
est: 515.75M (-36.0%)
|
130.09M
est: 314.04M (-58.6%)
|
31.02M
est: 297.28M (-89.6%)
|
343.84M
est: 314.43M (+9.4%)
|
670.80M
est: 391.58M (+71.3%)
|
519.23M
est: 353.14M (+47.0%)
|
381.64M
366.64M – 389.16M
+8.1% YoY
|
433.39M
398.54M – 453.54M
+13.6% YoY
|
463.73M
425.04M – 485.29M
+7.0% YoY
|
| EBIT |
1.03B
est: -223.13M (+559.5%)
|
340.26M
est: -195.41M (+274.1%)
|
421.20M
est: -190.79M (+320.8%)
|
560.61M
est: -200.04M (+380.3%)
|
582.30M
est: -206.20M (+382.4%)
|
-535.98M
est: -145.12M (-269.3%)
|
-385.03M
est: -88.36M (-335.7%)
|
-325.05M
est: -83.64M (-288.6%)
|
4.74M
est: -88.47M (+105.4%)
|
294.15M
est: -110.18M (+367.0%)
|
120.49M
est: -99.36M (+221.3%)
|
-107.38M
-109.50M – -103.16M
-8.1% YoY
|
-121.94M
-127.61M – -112.14M
-13.6% YoY
|
-130.48M
-136.55M – -119.59M
-7.0% YoY
|
| Net Income |
838.81M
est: 888.15M (-5.6%)
|
383.47M
est: 492.91M (-22.2%)
|
326.71M
est: 365.83M (-10.7%)
|
440.12M
est: 422.89M (+4.1%)
|
470.75M
est: 469.64M (+0.2%)
|
-515.94M
est: -225.40M (-128.9%)
|
-351.37M
est: -242.92M (-44.6%)
|
-343.73M
est: -284.89M (-20.7%)
|
58.25M
est: -93.07M (+162.6%)
|
218.88M
est: 310.24M (-29.4%)
|
76.97M
est: 108.58M (-29.1%)
|
198.55M
177.39M – 210.55M
+82.9% YoY
|
255.95M
240.89M – 271.00M
+28.9% YoY
|
282.32M
252.23M – 299.38M
+10.3% YoY
|
| SGA |
3.13B
est: 3.85B (-18.6%)
|
3.02B
est: 3.37B (-10.5%)
|
2.82B
est: 3.29B (-14.2%)
|
2.92B
est: 3.45B (-15.5%)
|
2.85B
est: 3.56B (-19.9%)
|
2.43B
est: 2.50B (-2.9%)
|
1.53B
est: 1.52B (+0.6%)
|
1.57B
est: 1.44B (+9.0%)
|
1.47B
est: 1.53B (-3.8%)
|
1.53B
est: 1.90B (-19.6%)
|
1.49B
est: 1.71B (-12.9%)
|
1.85B
1.78B – 1.89B
+8.1% YoY
|
2.10B
1.93B – 2.20B
+13.6% YoY
|
2.25B
2.06B – 2.36B
+7.0% YoY
|
| EPS |
0.30
est: 0.29 (+4.8%)
|
0.13
est: 0.16 (-18.2%)
|
0.12
est: 0.12 (+1.8%)
|
0.15
est: 0.14 (+10.0%)
|
0.15
est: 0.15 (-0.9%)
|
-0.17
est: -0.07 (-134.0%)
|
-0.11
est: -0.08 (-40.5%)
|
-0.11
est: -0.09 (-19.8%)
|
0.02
est: -0.03 (+162.7%)
|
0.07
est: 0.10 (-29.4%)
|
0.02
est: 0.04 (-29.1%)
|
0.06
0.06 – 0.07
+82.9% YoY
|
0.08
0.08 – 0.09
+28.9% YoY
|
0.09
0.08 – 0.10
+10.3% YoY
|
Historical Ratings (3M)
| Date | Rating | Overall | DCF | ROE | ROA | D/E | P/E | P/B |
|---|---|---|---|---|---|---|---|---|
| 2026-05-29 | B+ | 3/5 | 4/5 | 3/5 | 4/5 | 2/5 | 2/5 | 3/5 |
| 2026-05-28 | B+ | 3/5 | 4/5 | 3/5 | 4/5 | 2/5 | 2/5 | 3/5 |
| 2026-05-27 | B+ | 3/5 | 4/5 | 3/5 | 4/5 | 2/5 | 2/5 | 3/5 |
| 2026-05-26 | B+ | 3/5 | 4/5 | 3/5 | 4/5 | 2/5 | 2/5 | 3/5 |
| 2026-05-22 | B+ | 3/5 | 4/5 | 3/5 | 4/5 | 2/5 | 2/5 | 3/5 |
| 2026-05-21 | B+ | 3/5 | 4/5 | 3/5 | 4/5 | 2/5 | 3/5 | 3/5 |
| 2026-05-20 | B+ | 3/5 | 4/5 | 3/5 | 4/5 | 2/5 | 3/5 | 3/5 |
| 2026-05-19 | B+ | 3/5 | 4/5 | 3/5 | 4/5 | 2/5 | 3/5 | 3/5 |
| 2026-05-18 | B+ | 3/5 | 4/5 | 3/5 | 4/5 | 2/5 | 3/5 | 3/5 |
| 2026-05-15 | B+ | 3/5 | 4/5 | 3/5 | 4/5 | 2/5 | 3/5 | 3/5 |
| 2026-05-14 | B+ | 3/5 | 4/5 | 3/5 | 4/5 | 2/5 | 3/5 | 3/5 |
| 2026-05-13 | B+ | 3/5 | 4/5 | 3/5 | 4/5 | 2/5 | 3/5 | 3/5 |
| 2026-05-12 | B+ | 3/5 | 4/5 | 3/5 | 4/5 | 2/5 | 3/5 | 3/5 |
| 2026-05-11 | B+ | 3/5 | 4/5 | 3/5 | 4/5 | 2/5 | 3/5 | 3/5 |
| 2026-05-08 | B+ | 3/5 | 4/5 | 3/5 | 4/5 | 2/5 | 3/5 | 3/5 |
| 2026-05-07 | B+ | 3/5 | 4/5 | 3/5 | 4/5 | 2/5 | 3/5 | 3/5 |
| 2026-05-06 | B+ | 3/5 | 4/5 | 3/5 | 4/5 | 2/5 | 3/5 | 3/5 |
| 2026-05-05 | B+ | 3/5 | 4/5 | 3/5 | 4/5 | 2/5 | 3/5 | 3/5 |
| 2026-05-04 | B+ | 3/5 | 4/5 | 3/5 | 4/5 | 2/5 | 3/5 | 3/5 |
| 2026-04-30 | B+ | 3/5 | 4/5 | 3/5 | 4/5 | 2/5 | 3/5 | 3/5 |
| 2026-04-29 | B+ | 3/5 | 4/5 | 3/5 | 4/5 | 1/5 | 3/5 | 3/5 |
| 2026-04-28 | B+ | 3/5 | 4/5 | 3/5 | 4/5 | 1/5 | 3/5 | 3/5 |
| 2026-04-27 | B+ | 3/5 | 4/5 | 3/5 | 4/5 | 1/5 | 3/5 | 3/5 |
| 2026-04-24 | B+ | 3/5 | 4/5 | 3/5 | 4/5 | 1/5 | 3/5 | 3/5 |
| 2026-04-23 | B+ | 3/5 | 4/5 | 3/5 | 5/5 | 1/5 | 3/5 | 3/5 |
| 2026-04-22 | B+ | 3/5 | 4/5 | 3/5 | 5/5 | 1/5 | 3/5 | 3/5 |
| 2026-04-21 | B+ | 3/5 | 4/5 | 3/5 | 5/5 | 1/5 | 3/5 | 3/5 |
| 2026-04-20 | B+ | 3/5 | 4/5 | 3/5 | 5/5 | 1/5 | 3/5 | 3/5 |
| 2026-04-17 | B+ | 3/5 | 4/5 | 3/5 | 5/5 | 1/5 | 3/5 | 3/5 |
| 2026-04-16 | B+ | 3/5 | 4/5 | 3/5 | 5/5 | 1/5 | 3/5 | 3/5 |
Owner Earnings
Owner's Earnings (history)
From
To
Owner alignment
Owner's Earnings TTM
993.30M
OE per share TTM
0.32
Owner's Yield
39.61%
Maintenance CapEx ratio
113.60%
Maint CapEx / Avg PPE
15.6%
Ownership Overview
Ownership breakdown
Ownership breakdown not available.
At a glance
Institutional holders
—
Total invested
—
Insider transactions (90d)
0
Beneficial owners (>5%)
0
Beneficial owners (>5%)
No beneficial ownership filings recorded.
Institutional Activity (13F)
Institutional ownership trend
Institutional history not available.
Top institutional holders
Top holders not available.
ETF Ownership
Top ETFs holding this stock
Held by 10 ETFs in our universe
| # | ETF | Weight | Est. AUM exposure | TER |
|---|---|---|---|---|
| 1 | State Street SPDR S&P International Small Cap ETF GWX | 0.01% | 74.7K | 0.40% |
| 2 | Avantis Global Small Cap Value UCITS ETF AVGS.L | 0.01% | 74.2K | 0.39% |
| 3 | Avantis International Small Cap Equity ETF AVDS | 0.01% | 20.9K | 0.30% |
| 4 | Avantis International Small Cap Value ETF AVDV | 0.00% | 833.7K | 0.36% |
| 5 | Dimensional - International Small Cap ETF DFIS | 0.00% | 84.7K | 0.39% |
| 6 | Dimensional - International Core Equity 2 ETF DFIC | 0.00% | 160.3K | 0.22% |
| 7 | Dimensional - International Vector Equity ETF DXIV | 0.00% | 1.4K | 0.53% |
| 8 | Dimensional World ex U.S. Core Equity 2 ETF DFAX | 0.00% | 82.9K | 0.28% |
| 9 | Avantis International Equity ETF AVDE | 0.00% | 24.0K | 0.23% |
| 10 | Dimensional - International Core Equity Market ETF DFAI | 0.00% | — | 0.18% |
Insider Activity
Insider Activity — Latest Quarter
No insider activity available.
Insider buys vs sells (history)
Insider history not available.
Recent insider transactions
No recent insider transactions.
Executive team
Top executives
EBIT / Employee
84.3K
Shares Outstanding
3.10B
Executive compensation
Executive compensation (annual)
Executive compensation not available.
CEO compensation breakdown
No CEO compensation history available.
Proxy statements
Proxy statements (DEF 14A)
No proxy statements available for this company yet.
Recent SEC filings
Recent SEC filings
No SEC filings available for this company yet.
Executive team
| Name | Title | Compensation | Gender |
|---|---|---|---|
| Siu Ming Kwok | Executive Chairman & Chief Executive Officer | 3M | — |
| Kwai Chun Kwok | Vice-Chairman | 3M | — |
| Sea Nga Kwok | Executive Director | 1M | female |
| Sze Wai Kwok | Executive Director | 1M | female |
| Ming Kit Chung HKICPA | Chief Financial Officer, Executive Director & Company Secretary | — | male |
| Sum Wun Mak | Senior Vice President & General Counsel | — | female |
| Kin Ming | Senior Vice President of Category Management & Product Development | — | male |
ESG Score History
No data available for this company.
Senate Trading Activity
No Senate trading activity found for this company.
House Trading Activity
No House trading activity found for this company.
Market share among peers
Peer comparison — filtered group (TTM)
Your opinion
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Community Opinion for 0178.HK
Short-term intention
Target Price Distribution
These are community opinions and do not constitute buy or sell advice to act on. The results shown are based on aggregated opinions and are not an investment recommendation, nor do they intend to influence any investment decision.
