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Beijing Sanfo Outdoor Products Co., Ltd (002780.SZ)
Beijing, CN
Beijing Sanfo Outdoor Products Co., Ltd is a Chinese enterprise specializing in a diverse array of outdoor lifestyle merchandise and related services. In addition to retail, the company actively engages in organizing outdoor events and conducting camp-based training programs. Its products are accessible to consumers via a network of 42 physical stores distributed across 18 cities throughout China, including major locations such as Beijing, Shanghai, Nanjing, Hangzhou, Chengdu, Shenzhen, Shenyang, Changchun, Qingdao, Shijiazhuang, Suzhou, Wuxi, Wuhan, Chongqing, Daqing, Zhangjiakou, Zhengzhou, and Jilin, as well as through its online sales platforms. The company, headquartered in Beijing, China, was founded in 1997.
No mergers or acquisitions recorded for this company.
| Indicator | 1D | 1W | 2W | 3W | 1M |
|---|
Day Score & sub-scores
Statistical fingerprint & regime detail
Conditional historical analysis
Customize analysis (advanced)
| 1D | 5D | 1M | 3M | 6M | YTD | 1Y | 3Y | 5Y | 10Y | Max |
|---|---|---|---|---|---|---|---|---|---|---|
| -1.86% | -5.95% | -12.97% | -12.59% | -8.37% | -0.91% | +11.00% | +8.71% | -10.84% | -58.94% | +105.29% |
Revenue flow
Revenue by geography
Revenue by segment
Revenue composition
By product
By geography
Income Statement
Balance Sheet
Cash Flow Statement
Key Metrics
Financial Ratios
Employees
Financial Growth (CAGR)
Market Data
| Rating | 2024-11 | Change |
|---|---|---|
| Strong Buy | 0 | 0 |
| Buy | 0 | 0 |
| Hold | 0 | 0 |
| Sell | 0 | 0 |
| Strong Sell | 0 | 0 |
-
Revenue growth Specialty Retail: +6.4%+18.9% ★ Q1'26: +36.0% (vs Q1'25)
-
EPS growth Specialty Retail: +20.6%+328.6% ★ Q1'26: +136.3% (vs Q1'25)
-
FCF margin FCF growth · Specialty Retail: +29.3%-2.1% Q1'26: +19.7% (vs Q1'25)
-
EBIT margin Specialty Retail: +5.4%+6.0% ★ Q1'26: +12.4% (vs Q1'25)
-
ROIC Specialty Retail: +6.5%+4.3% Q1'26: +11.8% (vs Q1'25)
-
Share dilution Specialty Retail: +0.1%+7.7% Q1'26: +4.9% (vs Q1'25)
-
Debt / EBITDA Net debt/EBITDA · Specialty Retail: 0.14×2.47× Q1'26: 2.11× (vs Q1'25)
* These projections are based on analyst consensus estimates and user-defined valuation multiples. This table is for informational purposes only and does not constitute a recommendation to buy or sell any security. Past performance is not indicative of future results.
| Metric |
Dec 2023 actual |
Dec 2023 actual |
Dec 2024 actual |
Dec 2025 actual |
|---|---|---|---|---|
| Revenue |
562.37M
est: 745.00M (-24.5%)
|
846.40M
est: 745.00M (+13.6%)
|
800.26M
est: 928.00M (-13.8%)
|
951.35M
est: 1.13B (-15.7%)
|
| EBITDA |
36.72M
est: 42.78M (-14.2%)
|
80.57M
est: 42.78M (+88.3%)
|
-38.01M
est: 54.86M (-169.3%)
|
136.30M
est: 66.74M (+104.2%)
|
| EBIT |
-26.21M
est: -15.95M (-64.3%)
|
51.25M
est: -15.95M (+421.3%)
|
-64.78M
est: -1.76M (-3,588.5%)
|
57.19M
est: -2.14M (+2,776.7%)
|
| Net Income |
-32.94M
|
36.53M
|
-21.49M
|
53.35M
|
| SGA |
253.12M
est: 204.67M (+23.7%)
|
292.16M
est: 204.67M (+42.7%)
|
313.47M
est: 371.35M (-15.6%)
|
417.16M
est: 451.78M (-7.7%)
|
| EPS |
-0.21
|
0.23
|
-0.14
|
0.32
|
| Date | Rating | Overall | DCF | ROE | ROA | D/E | P/E | P/B |
|---|---|---|---|---|---|---|---|---|
| 2026-05-29 | B | 3/5 | 1/5 | 4/5 | 4/5 | 3/5 | 2/5 | 2/5 |
| 2026-05-28 | B | 3/5 | 1/5 | 4/5 | 4/5 | 3/5 | 2/5 | 2/5 |
| 2026-05-27 | B | 3/5 | 1/5 | 4/5 | 4/5 | 3/5 | 2/5 | 2/5 |
| 2026-05-26 | B | 3/5 | 1/5 | 4/5 | 4/5 | 3/5 | 2/5 | 2/5 |
| 2026-05-25 | B | 3/5 | 1/5 | 4/5 | 4/5 | 3/5 | 2/5 | 2/5 |
| 2026-05-22 | B | 3/5 | 1/5 | 4/5 | 4/5 | 3/5 | 2/5 | 2/5 |
| 2026-05-21 | B | 3/5 | 1/5 | 4/5 | 5/5 | 3/5 | 2/5 | 2/5 |
| 2026-05-20 | B | 3/5 | 1/5 | 4/5 | 5/5 | 3/5 | 2/5 | 2/5 |
| 2026-05-19 | B | 3/5 | 1/5 | 4/5 | 5/5 | 2/5 | 2/5 | 2/5 |
| 2026-05-18 | B | 3/5 | 1/5 | 4/5 | 5/5 | 2/5 | 2/5 | 2/5 |
| 2026-05-15 | B | 3/5 | 1/5 | 4/5 | 5/5 | 2/5 | 2/5 | 2/5 |
| 2026-05-14 | B | 3/5 | 1/5 | 4/5 | 5/5 | 2/5 | 2/5 | 2/5 |
| 2026-05-13 | B | 3/5 | 1/5 | 4/5 | 5/5 | 2/5 | 2/5 | 2/5 |
| 2026-05-12 | B | 3/5 | 1/5 | 4/5 | 5/5 | 2/5 | 2/5 | 2/5 |
| 2026-05-11 | B- | 3/5 | 1/5 | 3/5 | 5/5 | 2/5 | 2/5 | 2/5 |
| 2026-05-08 | C- | 1/5 | 1/5 | 1/5 | 1/5 | 2/5 | 1/5 | 2/5 |
| 2026-05-07 | C- | 1/5 | 1/5 | 1/5 | 1/5 | 2/5 | 1/5 | 2/5 |
| 2026-05-06 | C- | 1/5 | 1/5 | 1/5 | 1/5 | 2/5 | 1/5 | 2/5 |
| 2026-04-30 | C- | 1/5 | 1/5 | 1/5 | 1/5 | 2/5 | 1/5 | 2/5 |
| 2026-04-29 | D+ | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 2/5 |
| 2026-04-28 | D+ | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 2/5 |
| 2026-04-27 | D+ | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 2/5 |
| 2026-04-24 | D+ | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 2/5 |
| 2026-04-23 | D+ | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 2/5 |
| 2026-04-22 | D+ | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 2/5 |
| 2026-04-21 | D+ | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 2/5 |
| 2026-04-20 | D+ | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 2/5 |
| 2026-04-17 | D+ | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 2/5 |
| 2026-04-16 | D+ | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 2/5 |
Owner Earnings
Ownership Overview
Ownership breakdown not available.
No beneficial ownership filings recorded.
Institutional Activity (13F)
Institutional history not available.
Top holders not available.
ETF Ownership
This company is not held by any ETF in our universe.
Insider Activity
No insider activity available.
Insider history not available.
No recent insider transactions.
Executive team
Executive compensation
Executive compensation not available.
No CEO compensation history available.
Proxy statements
No proxy statements available for this company yet.
Recent SEC filings
No SEC filings available for this company yet.
Executive team
| Name | Title | Compensation | Gender |
|---|---|---|---|
| Chaohui Zhang | Deputy General Manager | — | female |
| Heng Zhang | Founder, Chairman & GM | — | male |
| Lei Sun | Deputy GM & Non-Independent Director | — | male |
| Liling Jia | Deputy General Manager | — | female |
| Xiangjie Luo | Financial Director & Accounting Supervisor | — | male |
| Yamin Qin | Board Secretary | — | female |
| Yan Zhang | Deputy General Manager | — | male |
No data available for this company.
No Senate trading activity found for this company.
No House trading activity found for this company.
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Community Opinion for 002780.SZ
Short-term intention
Target Price Distribution
These are community opinions and do not constitute buy or sell advice to act on. The results shown are based on aggregated opinions and are not an investment recommendation, nor do they intend to influence any investment decision.
