Rugvista Group AB (publ) (RUG.ST)
Limhamn, SE
Rugvista Group AB (publ) functions as an e-commerce entity, primarily facilitating direct online sales of carpets and rugs to consumers throughout Europe. Its business model is divided into three key areas: business-to-consumer (B2C), business-to-business (B2B), and a segment encompassing marketplaces and other operations. The company distributes its extensive collection of floor coverings under its proprietary brands, RugVista and CarpetVista. Furthermore, it offers essential rug accessories, including anti-slip materials and specialized stain removal products. Founded in 2005, the firm's main office is situated in Limhamn, Sweden.
No mergers or acquisitions recorded for this company.
| Indicator | 1D | 1W | 2W | 3W | 1M |
|---|
Day Score & sub-scores
Statistical fingerprint & regime detail
Conditional historical analysis
Customize analysis (advanced)
| 1D | 5D | 1M | 3M | 6M | YTD | 1Y | 3Y | 5Y | 10Y | Max |
|---|---|---|---|---|---|---|---|---|---|---|
| +1.55% | +11.13% | +2.43% | -17.74% | -9.38% | -14.88% | -0.17% | +8.67% | -65.56% | -52.88% | -52.88% |
Revenue flow
Revenue by geography
Revenue by segment
Revenue composition
By product
By geography
Income Statement
Balance Sheet
Cash Flow Statement
Key Metrics
Financial Ratios
Employees
Financial Growth (CAGR)
Market Data
DCF figures are point estimates: small changes in growth or discount-rate assumptions move them materially. Read them as a reference, not a precise target.
| Rating | 2026-05 | Change |
|---|---|---|
| Strong Buy | 0 | 0 |
| Buy | 3 | +1 |
| Hold | 0 | 0 |
| Sell | 0 | 0 |
| Strong Sell | 0 | 0 |
-
Revenue growth Home Improvement: +3.5%+12.9% ★ Q1'26: +7.6% (vs Q1'25)
-
EPS growth Home Improvement: +2.9%+20.9% ★ Q1'26: -17.8% (vs Q1'25)
-
FCF margin FCF growth · Home Improvement: +33.5%+11.8% ★ Q1'26: -0.1% (vs Q1'25)
-
EBIT margin Home Improvement: +5.8%+10.8% ★ Q1'26: +12.3% (vs Q1'25)
-
ROIC Home Improvement: +4.8%+11.5% ★ Q1'26: +16.8% (vs Q1'25)
-
Share dilution Home Improvement: +0.0%-0.1% ★ Q1'26: +0.0% (vs Q1'25)
-
Debt / EBITDA Net debt/EBITDA · Home Improvement: 2.28×2.18× ★ Q1'26: 1.09× (vs Q1'25)
* These projections are based on analyst consensus estimates and user-defined valuation multiples. This table is for informational purposes only and does not constitute a recommendation to buy or sell any security. Past performance is not indicative of future results.
| Metric |
Dec 2021 actual |
Dec 2022 actual |
Dec 2023 actual |
Dec 2024 actual |
Dec 2025 actual |
Dec 2026 2 Rev. Ana. 2 EPS Ana. |
Dec 2027 2 Rev. Ana. 2 EPS Ana. |
Dec 2028 2 Rev. Ana. 2 EPS Ana. |
|---|---|---|---|---|---|---|---|---|
| Revenue |
704.98M
est: 693.73M (+1.6%)
|
639.27M
est: 641.03M (-0.3%)
|
702.20M
est: 697.09M (+0.7%)
|
694.85M
est: 675.45M (+2.9%)
|
784.39M
est: 772.94M (+1.5%)
|
848.59M
839.09M – 858.10M
+9.8% YoY
|
919.75M
914.80M – 924.70M
+8.4% YoY
|
989.64M
984.07M – 995.21M
+7.6% YoY
|
| EBITDA |
136.02M
est: 109.27M (+24.5%)
|
86.43M
est: 100.97M (-14.4%)
|
101.69M
est: 102.60M (-0.9%)
|
83.12M
est: 99.41M (-16.4%)
|
112.42M
est: 113.76M (-1.2%)
|
124.90M
123.50M – 126.29M
+9.8% YoY
|
135.37M
134.64M – 136.10M
+8.4% YoY
|
145.66M
144.84M – 146.48M
+7.6% YoY
|
| EBIT |
127.66M
est: 97.53M (+30.9%)
|
75.44M
est: 90.12M (-16.3%)
|
89.55M
est: 87.78M (+2.0%)
|
66.17M
est: 85.05M (-22.2%)
|
84.52M
est: 97.33M (-13.2%)
|
106.85M
105.66M – 108.05M
+9.8% YoY
|
115.81M
115.19M – 116.44M
+8.4% YoY
|
124.61M
123.91M – 125.32M
+7.6% YoY
|
| Net Income |
99.85M
est: 107.53M (-7.1%)
|
58.87M
est: 51.74M (+13.8%)
|
69.96M
est: 59.22M (+18.1%)
|
51.77M
est: 52.85M (-2.0%)
|
62.50M
est: 67.55M (-7.5%)
|
79.05M
77.18M – 81.18M
+17.0% YoY
|
97.75M
95.51M – 101.46M
+23.7% YoY
|
111.50M
105.34M – 118.93M
+14.1% YoY
|
| SGA |
253.18M
est: 199.07M (+27.2%)
|
236.85M
est: 183.95M (+28.8%)
|
259.54M
est: 153.25M (+69.4%)
|
—
est: 148.49M (-100.0%)
|
—
est: 169.93M (-100.0%)
|
186.56M
184.47M – 188.65M
+9.8% YoY
|
202.20M
201.12M – 203.29M
+8.4% YoY
|
217.57M
216.34M – 218.79M
+7.6% YoY
|
| EPS |
4.80
est: 5.17 (-7.1%)
|
2.83
est: 2.49 (+13.8%)
|
3.37
est: 2.85 (+18.3%)
|
2.49
est: 2.54 (-2.1%)
|
3.01
est: 3.25 (-7.4%)
|
3.76
3.71 – 3.91
+15.7% YoY
|
4.74
4.60 – 4.88
+26.1% YoY
|
5.39
5.07 – 5.72
+13.9% YoY
|
| Date | Rating | Overall | DCF | ROE | ROA | D/E | P/E | P/B |
|---|---|---|---|---|---|---|---|---|
| 2026-05-08 | A- | 4/5 | 4/5 | 4/5 | 5/5 | 2/5 | 3/5 | 3/5 |
| 2026-05-07 | A | 4/5 | 5/5 | 4/5 | 5/5 | 2/5 | 3/5 | 3/5 |
| 2026-05-06 | A- | 4/5 | 4/5 | 4/5 | 5/5 | 2/5 | 3/5 | 3/5 |
| 2026-05-05 | A- | 4/5 | 4/5 | 4/5 | 5/5 | 2/5 | 3/5 | 3/5 |
| 2026-05-04 | A- | 4/5 | 4/5 | 4/5 | 5/5 | 2/5 | 3/5 | 3/5 |
| 2026-04-30 | A- | 4/5 | 4/5 | 4/5 | 5/5 | 2/5 | 3/5 | 3/5 |
| 2026-04-29 | A- | 4/5 | 4/5 | 4/5 | 5/5 | 2/5 | 3/5 | 3/5 |
| 2026-04-28 | A- | 4/5 | 4/5 | 4/5 | 5/5 | 2/5 | 3/5 | 3/5 |
| 2026-04-27 | A- | 4/5 | 4/5 | 4/5 | 5/5 | 2/5 | 3/5 | 3/5 |
| 2026-04-24 | A- | 4/5 | 4/5 | 4/5 | 5/5 | 2/5 | 3/5 | 3/5 |
| 2026-04-23 | A- | 4/5 | 4/5 | 4/5 | 5/5 | 2/5 | 3/5 | 3/5 |
| 2026-04-22 | A- | 4/5 | 4/5 | 4/5 | 5/5 | 2/5 | 3/5 | 3/5 |
| 2026-04-21 | A- | 4/5 | 4/5 | 4/5 | 5/5 | 2/5 | 3/5 | 3/5 |
| 2026-04-20 | A- | 4/5 | 4/5 | 4/5 | 5/5 | 2/5 | 3/5 | 3/5 |
| 2026-04-17 | A- | 4/5 | 4/5 | 4/5 | 5/5 | 2/5 | 3/5 | 3/5 |
| 2026-04-16 | A- | 4/5 | 4/5 | 4/5 | 5/5 | 2/5 | 3/5 | 3/5 |
Owner Earnings
Ownership Overview
Ownership breakdown not available.
No beneficial ownership filings recorded.
Institutional Activity (13F)
Institutional history not available.
Top holders not available.
ETF Ownership
This company is not held by any ETF in our universe.
Insider Activity
No insider activity available.
Insider history not available.
No recent insider transactions.
Executive team
Executive compensation
Executive compensation not available.
No CEO compensation history available.
Proxy statements
No proxy statements available for this company yet.
Recent SEC filings
No SEC filings available for this company yet.
Executive team
| Name | Title | Compensation | Gender |
|---|---|---|---|
| Ebba Ljungerud | Chief Executive Officer, Group CEO & Acting President | 6M | female |
| Joakim Tuvner | Chief Financial Officer | — | male |
| Anders Matthiesen | Chief Operating Officer | — | male |
| Patricia Rajkovic Widgren | Chief Organization & Sustainability Officer | — | female |
| Peter Rosenfors | Chief Technology Officer | — | male |
| Ulrika Klinkert | Chief Marketing Officer | — | female |
| Maria Tholin | Head of Legal & Compliance | — | female |
No data available for this company.
No Senate trading activity found for this company.
No House trading activity found for this company.
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Community Opinion for RUG.ST
Short-term intention
Target Price Distribution
These are community opinions and do not constitute buy or sell advice to act on. The results shown are based on aggregated opinions and are not an investment recommendation, nor do they intend to influence any investment decision.

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