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Baidu, Inc. (B1C.F)
Beijing, CN
Baidu, Inc. is a prominent provider of internet search services primarily operating in China, structured into its Baidu Core and iQIYI business segments. The Baidu Core segment encompasses a diverse portfolio of digital services and applications. This includes the Baidu App, offering mobile users access to search, personalized news feeds, and other features, alongside the core Baidu Search engine and Baidu Feed, which delivers customized timelines based on individual demographics and interests. It also features Haokan, a popular short-video application. Further expanding its ecosystem, Baidu provides knowledge and utility platforms like Baidu Knows (an interactive Q&A community), Baidu Wiki, Baidu Healthcare Wiki, Baidu Wenku, Baidu Scholar, Baidu Experience, and Baidu Post. Practical tools such as Baidu Maps, a voice-enabled mobile application for navigation and travel, Baidu Drive, Baijiahao, and the DuerOS smart assistant platform are also part of this segment. In addition to these user-facing products, Baidu Core also provides online marketing services, including auction-based, pay-for-performance options where clients bid for priority placement of sponsored links to reach users interested in their offerings. Other marketing services encompass display-based advertising and various performance-driven models not reliant on a cost-per-click basis. Its mobile ecosystem integrates applications such as Baidu App, Haokan, and Baidu Post. Furthermore, it offers diverse cloud computing solutions, including Platform-as-a-Service (PaaS), Software-as-a-Service (SaaS), and Infrastructure-as-a-Service (IaaS). Baidu is also at the forefront of autonomous driving, developing self-driving services like mapping, automated valet parking, autonomous navigation, electric vehicles, and robotaxi fleets, complemented by its Xiaodu brand of smart devices. The iQIYI segment operates as a comprehensive online entertainment platform. This service delivers an extensive library of original and licensed video content, provides various membership tiers, and incorporates online advertising. Baidu, Inc. maintains a strategic alliance with Zhejiang Geely Holding Group. Originally incorporated as Baidu.com, Inc. in 2000, the company is presently headquartered in Beijing, China.
No mergers or acquisitions recorded for this company.
| Indicator | 1D | 1W | 2W | 3W | 1M |
|---|
Day Score & sub-scores
Statistical fingerprint & regime detail
Conditional historical analysis
Customize analysis (advanced)
| 1D | 5D | 1M | 3M | 6M | YTD | 1Y | 3Y | 5Y | 10Y | Max |
|---|---|---|---|---|---|---|---|---|---|---|
| +0.68% | -4.03% | +11.01% | +1.88% | +17.59% | -6.89% | +50.82% | +3.30% | -23.23% | -19.04% | +1,455.56% |
Revenue flow
Revenue by geography
Revenue by segment
Revenue composition
By product
By geography
Income Statement
Balance Sheet
Cash Flow Statement
Key Metrics
Financial Ratios
Employees
Financial Growth (CAGR)
Market Data
DCF figures are point estimates: small changes in growth or discount-rate assumptions move them materially. Read them as a reference, not a precise target.
-
Revenue growth Internet Content & Information: +9.7%-5.7% Q1'26: -2.1% (vs Q1'25)
-
EPS growth Internet Content & Information: +26.9%-82.5% Q1'26: -54.2% (vs Q1'25)
-
FCF margin FCF growth · Internet Content & Information: +23.2%-27.7% Q1'26: +0.0% (vs Q1'25)
-
EBIT margin Internet Content & Information: +12.7%+8.0% Q1'26: +10.0% (vs Q1'25)
-
ROIC Internet Content & Information: +7.3%+3.0% Q1'26: +4.1% (vs Q1'25)
-
Share dilution Internet Content & Information: +0.3%-2.1% ★ Q1'26: +0.1% (vs Q1'25)
-
Debt / EBITDA Net debt/EBITDA · Internet Content & Information: -1.09×5.70× Q1'26: 7.28× (vs Q1'25)
* These projections are based on analyst consensus estimates and user-defined valuation multiples. This table is for informational purposes only and does not constitute a recommendation to buy or sell any security. Past performance is not indicative of future results.
| Metric |
Dec 2015 actual |
Dec 2016 actual |
Dec 2017 actual |
Dec 2018 actual |
Dec 2019 actual |
Dec 2020 actual |
Dec 2021 actual |
Dec 2022 actual |
Dec 2023 actual |
Dec 2024 actual |
Dec 2025 actual |
Dec 2026 33 Rev. Ana. 1 EPS Ana. |
Dec 2027 35 Rev. Ana. 1 EPS Ana. |
Dec 2028 25 Rev. Ana. 1 EPS Ana. |
Dec 2029 17 Rev. Ana. 1 EPS Ana. |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Revenue |
66.38B
est: 66.52B (-0.2%)
|
70.55B
est: 70.40B (+0.2%)
|
84.81B
est: 83.50B (+1.6%)
|
102.28B
est: 101.57B (+0.7%)
|
107.41B
est: 106.55B (+0.8%)
|
107.07B
est: 106.94B (+0.1%)
|
124.49B
est: 123.52B (+0.8%)
|
123.68B
est: 122.80B (+0.7%)
|
134.60B
est: 134.09B (+0.4%)
|
133.13B
est: 132.75B (+0.3%)
|
125.57B
est: 129.05B (-2.7%)
|
132.35B
126.24B – 137.97B
+2.6% YoY
|
141.38B
129.95B – 166.41B
+6.8% YoY
|
155.00B
145.07B – 172.39B
+9.6% YoY
|
180.56B
168.99B – 200.81B
+16.5% YoY
|
| EBITDA |
44.81B
est: 23.69B (+89.1%)
|
15.16B
est: 25.07B (-39.5%)
|
23.38B
est: 29.74B (-21.4%)
|
29.33B
est: 36.18B (-18.9%)
|
24.76B
est: 37.95B (-34.8%)
|
48.91B
est: 38.09B (+28.4%)
|
36.76B
est: 43.99B (-16.4%)
|
33.11B
est: 43.74B (-24.3%)
|
49.90B
est: 47.76B (+4.5%)
|
51.97B
est: 38.91B (+33.5%)
|
17.78B
est: 37.83B (-53.0%)
|
38.80B
37.01B – 40.44B
+2.6% YoY
|
41.44B
38.09B – 48.78B
+6.8% YoY
|
45.44B
42.53B – 50.53B
+9.6% YoY
|
52.93B
49.54B – 58.86B
+16.5% YoY
|
| EBIT |
38.95B
est: 12.13B (+221.2%)
|
15.67B
est: 12.83B (+22.1%)
|
22.90B
est: 15.22B (+50.4%)
|
29.21B
est: 18.52B (+57.7%)
|
2.62B
est: 19.43B (-86.5%)
|
26.19B
est: 19.50B (+34.4%)
|
14.20B
est: 22.52B (-36.9%)
|
13.03B
est: 22.39B (-41.8%)
|
28.45B
est: 24.45B (+16.4%)
|
31.45B
est: 19.84B (+58.5%)
|
10.08B
est: 19.29B (-47.7%)
|
19.78B
18.87B – 20.62B
+2.6% YoY
|
21.13B
19.42B – 24.87B
+6.8% YoY
|
23.17B
21.68B – 25.76B
+9.6% YoY
|
26.98B
25.25B – 30.01B
+16.5% YoY
|
| Net Income |
33.34B
est: 12.39B (+169.1%)
|
11.08B
est: 11.13B (-0.5%)
|
18.32B
est: 19.46B (-5.8%)
|
27.44B
est: 22.99B (+19.4%)
|
-2.29B
est: 14.79B (-115.5%)
|
22.47B
est: 21.30B (+5.5%)
|
10.23B
est: 18.06B (-43.4%)
|
7.56B
est: 19.90B (-62.0%)
|
20.32B
est: 26.42B (-23.1%)
|
23.76B
est: 24.68B (-3.7%)
|
5.59B
est: 18.62B (-70.0%)
|
18.39B
16.86B – 21.08B
-1.2% YoY
|
21.25B
19.48B – 24.35B
+15.5% YoY
|
25.21B
23.11B – 28.88B
+18.6% YoY
|
33.13B
30.37B – 37.96B
+31.4% YoY
|
| SGA |
17.08B
est: 11.78B (+45.0%)
|
15.07B
est: 12.46B (+20.9%)
|
13.13B
est: 14.79B (-11.2%)
|
19.23B
est: 17.98B (+6.9%)
|
19.91B
est: 18.87B (+5.5%)
|
18.06B
est: 18.93B (-4.6%)
|
24.72B
est: 21.87B (+13.0%)
|
20.51B
est: 21.74B (-5.7%)
|
23.52B
est: 23.74B (-0.9%)
|
23.62B
est: 24.34B (-3.0%)
|
25.14B
est: 23.66B (+6.2%)
|
24.27B
23.15B – 25.30B
+2.6% YoY
|
25.92B
23.83B – 30.51B
+6.8% YoY
|
28.42B
26.60B – 31.61B
+9.6% YoY
|
33.11B
30.99B – 36.82B
+16.5% YoY
|
| EPS |
95.46
est: 35.34 (+170.1%)
|
31.95
est: 31.75 (+0.6%)
|
52.75
est: 55.51 (-5.0%)
|
78.64
est: 65.58 (+19.9%)
|
-6.57
est: 42.20 (-115.6%)
|
67.10
est: 60.76 (+10.4%)
|
28.64
est: 51.52 (-44.4%)
|
20.00
est: 56.77 (-64.8%)
|
55.73
est: 75.38 (-26.1%)
|
66.00
est: 71.95 (-8.3%)
|
13.31
est: 54.30 (-75.5%)
|
53.63
49.16 – 61.45
-1.2% YoY
|
61.95
56.79 – 70.98
+15.5% YoY
|
73.49
67.37 – 84.21
+18.6% YoY
|
96.59
88.54 – 110.68
+31.4% YoY
|
| Date | Firm | Previous | New Grade | Action |
|---|---|---|---|---|
| 2026-05-19 | Benchmark | Buy | Buy | Maintain |
| Date | Rating | Overall | DCF | ROE | ROA | D/E | P/E | P/B |
|---|---|---|---|---|---|---|---|---|
| 2026-05-19 | B- | 3/5 | 3/5 | 2/5 | 3/5 | 2/5 | 1/5 | 4/5 |
| 2026-05-18 | B- | 2/5 | 3/5 | 2/5 | 3/5 | 2/5 | 1/5 | 3/5 |
| 2026-05-15 | B- | 2/5 | 3/5 | 2/5 | 3/5 | 2/5 | 1/5 | 3/5 |
| 2026-05-14 | B- | 2/5 | 3/5 | 2/5 | 3/5 | 2/5 | 1/5 | 3/5 |
| 2026-05-13 | B- | 2/5 | 3/5 | 2/5 | 3/5 | 2/5 | 1/5 | 3/5 |
| 2026-05-12 | B- | 2/5 | 3/5 | 2/5 | 3/5 | 2/5 | 1/5 | 3/5 |
| 2026-05-11 | B- | 2/5 | 3/5 | 2/5 | 3/5 | 2/5 | 1/5 | 3/5 |
| 2026-05-08 | B- | 3/5 | 3/5 | 2/5 | 3/5 | 2/5 | 1/5 | 4/5 |
| 2026-05-07 | B- | 3/5 | 3/5 | 2/5 | 3/5 | 2/5 | 1/5 | 4/5 |
| 2026-05-06 | B- | 3/5 | 3/5 | 2/5 | 3/5 | 2/5 | 1/5 | 4/5 |
| 2026-05-05 | B- | 3/5 | 3/5 | 2/5 | 3/5 | 2/5 | 1/5 | 4/5 |
| 2026-05-04 | B- | 3/5 | 3/5 | 2/5 | 3/5 | 2/5 | 1/5 | 4/5 |
| 2026-04-30 | B- | 2/5 | 3/5 | 2/5 | 3/5 | 2/5 | 1/5 | 3/5 |
| 2026-04-29 | B- | 2/5 | 3/5 | 2/5 | 3/5 | 2/5 | 1/5 | 3/5 |
| 2026-04-28 | B- | 2/5 | 3/5 | 2/5 | 3/5 | 2/5 | 1/5 | 3/5 |
| 2026-04-27 | B- | 2/5 | 3/5 | 2/5 | 3/5 | 2/5 | 1/5 | 3/5 |
| 2026-04-24 | B- | 2/5 | 3/5 | 2/5 | 3/5 | 2/5 | 1/5 | 3/5 |
| 2026-04-23 | B- | 2/5 | 3/5 | 2/5 | 3/5 | 2/5 | 1/5 | 3/5 |
| 2026-04-22 | B- | 2/5 | 3/5 | 2/5 | 3/5 | 2/5 | 1/5 | 3/5 |
| 2026-04-21 | B- | 3/5 | 3/5 | 2/5 | 4/5 | 2/5 | 1/5 | 3/5 |
| 2026-04-20 | B- | 3/5 | 3/5 | 2/5 | 4/5 | 2/5 | 1/5 | 3/5 |
| 2026-04-17 | B- | 3/5 | 3/5 | 2/5 | 4/5 | 2/5 | 1/5 | 3/5 |
| 2026-04-16 | B- | 3/5 | 3/5 | 2/5 | 4/5 | 2/5 | 1/5 | 3/5 |
Owner Earnings
Ownership Overview
Ownership breakdown not available.
No beneficial ownership filings recorded.
Institutional Activity (13F)
Institutional history not available.
Top holders not available.
ETF Ownership
This company is not held by any ETF in our universe.
Insider Activity
No insider activity available.
Insider history not available.
No recent insider transactions.
Executive team
Executive compensation
Executive compensation not available.
No CEO compensation history available.
Proxy statements
No proxy statements available for this company yet.
Recent SEC filings
No SEC filings available for this company yet.
Executive team
| Name | Title | Compensation | Gender |
|---|---|---|---|
| Dou Shen | Executive Vice President & President of Baidu AI Cloud Group | — | — |
| Haifeng Wang | Chief Technology Officer | — | — |
| Haijian He | Chief Financial Officer | — | male |
| Juan Lin | Director of Investor Relations | — | female |
| Junjie He | Senior Vice President of Human Resources & Administrative Functions | — | male |
| Rong Luo | Executive Vice President of Baidu Mobile Ecosystem Group | — | male |
| Yanhong Li | Co-Founder, Chairman & Chief Executive Officer | — | male |
| Zhenyu Li | Senior Vice President and GM of IDG | — | male |
| Zhixiang Liang | Senior Vice President & General Counsel | — | male |
No data available for this company.
No Senate trading activity found for this company.
No House trading activity found for this company.
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Community Opinion for B1C.F
Short-term intention
Target Price Distribution
These are community opinions and do not constitute buy or sell advice to act on. The results shown are based on aggregated opinions and are not an investment recommendation, nor do they intend to influence any investment decision.
