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Puuilo Oyj (PUUILO.HE)
EUR17.02
+0.12 (+0.71%)
FI HEL Consumer Cyclical Department Stores
Address
Pakkalankuja 6 1510
Vantaa, FI
Vantaa, FI
CEO
Juha Saarela
Website
puuilo.fi
IPO
2021-06-24
ISIN FI4000507124
Description
Puuilo Oyj functions as a prominent discount retail chain throughout Finland, offering a broad spectrum of products and services. Its extensive inventory covers categories such as construction materials, various tools, heating, ventilation, air conditioning (HVAC) and electrical components, pet care items, automotive accessories, everyday groceries, household essentials, gardening supplies, and leisure goods. As of January 1st, 2022, the company's retail network comprised 34 brick-and-mortar stores across Finland, complemented by a fully operational online shopping portal. The business was founded in 1982 and maintains its corporate headquarters in Vantaa, Finland. Puuilo Oyj operates as a subsidiary entity of Puuilo Invest Holding AB.
Market Cap & Enterprise Value
Merger & Acquisition History
No mergers or acquisitions recorded for this company.
Technical Outlook
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Signal Summary
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| Indicator | 1D | 1W | 2W | 3W | 1M |
|---|
Each column is computed on that timeframe's candles (1D = daily, 1W ≈ weekly, 1M ≈ monthly), not on the same last day. ▲ bullish · ▼ bearish · — neutral. The Net row counts signals per column; hover any cell (or the indicator name) to see the exact rule behind it.
Day Score & sub-scores
Statistical fingerprint & regime detail
Conditional historical analysis
Customize analysis (advanced)
Indicative levels generated algorithmically. Not financial advice.
Risk Profile
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Price Chart
EUR17.02
+0.12 (+0.71%)
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Volume Profile
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Liquidity & share structure
Average Volume
113.3K
Beta
0.61
Float Shares
76.77M
Free Float %
91.0%
Price Performance
| 1D | 5D | 1M | 3M | 6M | YTD | 1Y | 3Y | 5Y | 10Y | Max |
|---|---|---|---|---|---|---|---|---|---|---|
| +1.39% | +1.86% | +1.08% | +8.60% | -10.98% | +5.46% | +1.86% | +84.55% | +80.99% | +80.99% | +80.99% |
Rolling Volatility
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Drawdown
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Relative Strength
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Monthly Returns Heatmap
From
To
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Annual Monthly Returns
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Daily Returns Distribution
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Revenue flow
Revenue by geography
Revenue by segment
From
To
Revenue composition
From
To
By product
By geography
Financial Statements
Select metrics from the tables below to build your comparison.
Income Statement
Balance Sheet
Cash Flow Statement
Key Metrics
Financial Ratios
Employees
Financial Growth (CAGR)
Market Data
Price Targets & DCF
Current price
17.02
DCF (Unlevered)
23.85
+40.1%
DCF (Levered)
21.42
+25.8%
DCF figures are point estimates: small changes in growth or discount-rate assumptions move them materially. Read them as a reference, not a precise target.
Ratings Trend (MoM)
67% Bullish
| Rating | 2026-05 | Change |
|---|---|---|
| Strong Buy | 1 | 0 |
| Buy | 1 | 0 |
| Hold | 1 | 0 |
| Sell | 0 | 0 |
| Strong Sell | 0 | 0 |
Quality scores
Altman Z-Score
6.86
Safe zone
Piotroski F-Score
7 / 9
Strong
MOAT Score
5 / 10
Developing
Composite Rating
B+
Overall Score
3 / 5
Medium
DCF Score
4 / 5
High
ROE Score
5 / 5
High
ROA Score
5 / 5
High
D/E Score
1 / 5
Low
P/E Score
3 / 5
Medium
P/Book Score
1 / 5
Low
Operational MOAT
✗ Below peers
-
Revenue growth Department Stores: +2.0%+15.3% ★ Q1'26: +131.2% (vs Q4'24)
-
EPS growth Department Stores: +7.6%+15.8% ★ Q1'26: +135.7% (vs Q4'24)
-
FCF margin FCF growth · Department Stores: +36.9%+15.9% ★ Q1'26: +8.3% (vs Q4'24)
-
EBIT margin Department Stores: +6.3%+17.0% ★ Q1'26: +17.3% (vs Q4'24)
-
ROIC Department Stores: +4.6%+26.3% ★ Q1'26: +52.7% (vs Q4'24)
-
Share dilution Department Stores: +0.1%+0.7% Q1'26: 0.0% (vs Q4'24)
-
Debt / EBITDA Net debt/EBITDA · Department Stores: 1.34×1.68× Q1'26: 0.84× (vs Q4'24)
Valuation Multiples
From
To
Price Forecast (3Y)
From
To
Theoretical Return — If Invested Today
* These projections are based on analyst consensus estimates and user-defined valuation multiples. This table is for informational purposes only and does not constitute a recommendation to buy or sell any security. Past performance is not indicative of future results.
Consensus Estimates
| Metric |
Jan 2022 actual |
Jan 2023 actual |
Jan 2024 actual |
Jan 2025 actual |
Jan 2026 4 Rev. Ana. 4 EPS Ana. |
Jan 2027 4 Rev. Ana. 4 EPS Ana. |
Jan 2028 4 Rev. Ana. 4 EPS Ana. |
Jan 2029 4 Rev. Ana. 4 EPS Ana. |
Jan 2030 3 Rev. Ana. 2 EPS Ana. |
|---|---|---|---|---|---|---|---|---|---|
| Revenue |
270.10M
est: 269.28M (+0.3%)
|
296.40M
est: 296.80M (-0.1%)
|
338.40M
est: 364.50M (-7.2%)
|
383.50M
est: 384.00M (-0.1%)
|
440.07M
426.92M – 479.32M
+14.6% YoY
|
497.32M
493.48M – 500.36M
+13.0% YoY
|
559.40M
548.83M – 565.94M
+12.5% YoY
|
628.22M
628.15M – 628.28M
+12.3% YoY
|
695.08M
685.60M – 701.38M
+10.6% YoY
|
| EBITDA |
55.90M
est: 56.44M (-0.9%)
|
60.50M
est: 62.20M (-2.7%)
|
68.90M
est: 76.95M (-10.5%)
|
84.70M
est: 81.06M (+4.5%)
|
92.90M
90.13M – 101.19M
+14.6% YoY
|
104.99M
104.18M – 105.63M
+13.0% YoY
|
118.09M
115.86M – 119.47M
+12.5% YoY
|
132.62M
132.61M – 132.63M
+12.3% YoY
|
146.74M
144.73M – 148.07M
+10.6% YoY
|
| EBIT |
44.40M
est: 44.41M (0.0%)
|
47.00M
est: 48.95M (-4.0%)
|
53.80M
est: 60.00M (-10.3%)
|
65.70M
est: 63.20M (+3.9%)
|
72.43M
70.27M – 78.89M
+14.6% YoY
|
81.86M
81.22M – 82.36M
+13.0% YoY
|
92.07M
90.33M – 93.15M
+12.5% YoY
|
103.40M
103.39M – 103.41M
+12.3% YoY
|
114.41M
112.85M – 115.44M
+10.6% YoY
|
| Net Income |
31.90M
est: 34.85M (-8.5%)
|
35.10M
est: 36.10M (-2.8%)
|
38.70M
est: 41.90M (-7.6%)
|
47.90M
est: 47.85M (+0.1%)
|
56.00M
53.54M – 60.95M
+17.0% YoY
|
62.95M
61.77M – 65.15M
+12.4% YoY
|
71.98M
70.12M – 72.65M
+14.3% YoY
|
81.08M
77.97M – 83.90M
+12.6% YoY
|
89.05M
87.47M – 90.10M
+9.8% YoY
|
| SGA |
11.40M
est: 18.72M (-39.1%)
|
9.70M
est: 20.63M (-53.0%)
|
41.50M
est: 27.61M (+50.3%)
|
45.30M
est: 29.09M (+55.7%)
|
33.34M
32.34M – 36.31M
+14.6% YoY
|
37.67M
37.38M – 37.90M
+13.0% YoY
|
42.38M
41.58M – 42.87M
+12.5% YoY
|
47.59M
47.58M – 47.60M
+12.3% YoY
|
52.66M
51.94M – 53.13M
+10.6% YoY
|
| EPS |
0.38
est: 0.41 (-8.2%)
|
0.42
est: 0.43 (-2.1%)
|
0.46
est: 0.50 (-7.8%)
|
0.57
est: 0.57 (+0.8%)
|
0.66
0.63 – 0.72
+16.7% YoY
|
0.75
0.73 – 0.77
+13.3% YoY
|
0.85
0.83 – 0.86
+13.5% YoY
|
0.96
0.92 – 0.99
+12.7% YoY
|
1.05
1.03 – 1.06
+9.7% YoY
|
Historical Ratings (3M)
| Date | Rating | Overall | DCF | ROE | ROA | D/E | P/E | P/B |
|---|---|---|---|---|---|---|---|---|
| 2026-05-29 | B+ | 3/5 | 4/5 | 5/5 | 5/5 | 1/5 | 3/5 | 1/5 |
| 2026-05-28 | B+ | 3/5 | 4/5 | 5/5 | 5/5 | 1/5 | 3/5 | 1/5 |
| 2026-05-27 | B+ | 3/5 | 4/5 | 5/5 | 5/5 | 1/5 | 3/5 | 1/5 |
| 2026-05-26 | B+ | 3/5 | 4/5 | 5/5 | 5/5 | 1/5 | 3/5 | 1/5 |
| 2026-05-25 | B+ | 3/5 | 4/5 | 5/5 | 5/5 | 1/5 | 3/5 | 1/5 |
| 2026-05-22 | B+ | 3/5 | 4/5 | 5/5 | 5/5 | 1/5 | 3/5 | 1/5 |
| 2026-05-21 | B+ | 3/5 | 4/5 | 5/5 | 5/5 | 1/5 | 3/5 | 1/5 |
| 2026-05-20 | B+ | 3/5 | 4/5 | 5/5 | 5/5 | 1/5 | 3/5 | 1/5 |
| 2026-05-19 | B+ | 3/5 | 4/5 | 5/5 | 5/5 | 1/5 | 3/5 | 1/5 |
| 2026-05-18 | B+ | 3/5 | 4/5 | 5/5 | 5/5 | 1/5 | 3/5 | 1/5 |
| 2026-05-15 | A- | 4/5 | 4/5 | 5/5 | 5/5 | 1/5 | 4/5 | 1/5 |
| 2026-05-13 | A- | 4/5 | 4/5 | 5/5 | 5/5 | 1/5 | 4/5 | 1/5 |
| 2026-05-12 | A- | 4/5 | 4/5 | 5/5 | 5/5 | 1/5 | 4/5 | 1/5 |
| 2026-05-11 | A- | 4/5 | 4/5 | 5/5 | 5/5 | 1/5 | 4/5 | 1/5 |
| 2026-05-08 | A- | 4/5 | 4/5 | 5/5 | 5/5 | 1/5 | 4/5 | 1/5 |
| 2026-05-07 | A- | 4/5 | 4/5 | 5/5 | 5/5 | 1/5 | 4/5 | 1/5 |
| 2026-05-06 | A- | 4/5 | 4/5 | 5/5 | 5/5 | 1/5 | 4/5 | 1/5 |
| 2026-05-05 | A- | 4/5 | 4/5 | 5/5 | 5/5 | 1/5 | 4/5 | 1/5 |
| 2026-05-04 | A- | 4/5 | 4/5 | 5/5 | 5/5 | 1/5 | 4/5 | 1/5 |
| 2026-04-30 | A- | 4/5 | 4/5 | 5/5 | 5/5 | 1/5 | 4/5 | 1/5 |
| 2026-04-29 | A- | 4/5 | 4/5 | 5/5 | 5/5 | 1/5 | 4/5 | 1/5 |
| 2026-04-28 | A- | 4/5 | 4/5 | 5/5 | 5/5 | 1/5 | 4/5 | 1/5 |
| 2026-04-27 | A- | 4/5 | 4/5 | 5/5 | 5/5 | 1/5 | 4/5 | 1/5 |
| 2026-04-24 | A- | 4/5 | 4/5 | 5/5 | 5/5 | 1/5 | 4/5 | 1/5 |
| 2026-04-23 | A- | 4/5 | 4/5 | 5/5 | 5/5 | 1/5 | 4/5 | 1/5 |
| 2026-04-22 | A- | 4/5 | 4/5 | 5/5 | 5/5 | 1/5 | 4/5 | 1/5 |
| 2026-04-21 | A- | 4/5 | 4/5 | 5/5 | 5/5 | 1/5 | 4/5 | 1/5 |
| 2026-04-20 | A- | 4/5 | 4/5 | 5/5 | 5/5 | 1/5 | 4/5 | 1/5 |
| 2026-04-17 | A- | 4/5 | 4/5 | 5/5 | 5/5 | 1/5 | 4/5 | 1/5 |
| 2026-04-16 | A- | 4/5 | 4/5 | 5/5 | 5/5 | 1/5 | 4/5 | 1/5 |
Owner Earnings
Owner's Earnings (history)
From
To
Owner alignment
Owner's Earnings TTM
115.11M
OE per share TTM
1.36
Owner's Yield
10.33%
Maintenance CapEx ratio
81.99%
Maint CapEx / Avg PPE
21.1%
Ownership Overview
Ownership breakdown
Ownership breakdown not available.
At a glance
Institutional holders
—
Total invested
—
Insider transactions (90d)
0
Beneficial owners (>5%)
0
Beneficial owners (>5%)
No beneficial ownership filings recorded.
Institutional Activity (13F)
Institutional ownership trend
Institutional history not available.
Top institutional holders
Top holders not available.
ETF Ownership
Top ETFs holding this stock
Held by 68 ETFs in our universe
| # | ETF | Weight | Est. AUM exposure | TER |
|---|---|---|---|---|
| 1 | iShares MSCI Finland ETF EFNL | 0.98% | 2.42M | 0.53% |
| 2 | Amundi MSCI EMU Small Cap ESG Broad Transition UCITS ETF Dist MMS.PA | 0.75% | 5.31M | 0.40% |
| 3 | WisdomTree Europe SmallCap Dividend UCITS ETF Acc DFEA.L | 0.63% | 582.7K | 0.38% |
| 4 | WisdomTree Europe SmallCap Dividend UCITS ETF WTES.DE | 0.63% | 582.7K | 0.38% |
| 5 | Amundi MSCI Europe Small Cap ESG Broad Transition UCITS ETF Dist X026.DE | 0.29% | 983.0K | 0.23% |
| 6 | Amundi MSCI Europe Small Cap ESG Broad Transition UCITS ETF Acc CEM.PA | 0.29% | 983.0K | 0.23% |
| 7 | UBS MSCI EMU Small Cap UCITS ETF EUR dis UEFD.DE | 0.26% | 1.91M | 0.33% |
| 8 | iShares MSCI EMU Small Cap UCITS ETF CES1.L | 0.25% | 2.67M | 0.58% |
| 9 | WisdomTree Eurozone Quality Dividend Growth UCITS ETF - EUR EGRW.L | 0.25% | 141.2K | 0.29% |
| 10 | WisdomTree Eurozone Quality Dividend Growth UCITS ETF - EUR Acc WTIM.DE | 0.25% | 141.2K | 0.29% |
Insider Activity
Insider Activity — Latest Quarter
No insider activity available.
Insider buys vs sells (history)
Insider history not available.
Recent insider transactions
No recent insider transactions.
Executive team
Top executives
EBIT / Employee
88.6K
Shares Outstanding
84.35M
Executive compensation
Executive compensation (annual)
Executive compensation not available.
CEO compensation breakdown
No CEO compensation history available.
Proxy statements
Proxy statements (DEF 14A)
No proxy statements available for this company yet.
Recent SEC filings
Recent SEC filings
No SEC filings available for this company yet.
Executive team
| Name | Title | Compensation | Gender |
|---|---|---|---|
| Annu von Weymarn | Interim CFO, Member of Management Board & Head of Financial Controlling | — | — |
| Juha Parviainen | Chief Information Officer | — | male |
| Juha Saarela | Chief Executive Officer | — | male |
| Markku Lampela | Chief Purchasing Officer | — | male |
| Markus Kaatranen | Chief Sales Officer | — | male |
| Perttu Partanen | Chief Marketing Officer | — | male |
| Sirkkaliisa Kulmala | Chief Human Resources Officer | — | female |
ESG Score History
No data available for this company.
Senate Trading Activity
No Senate trading activity found for this company.
House Trading Activity
No House trading activity found for this company.
Market share among peers
Peer comparison — filtered group (TTM)
Your opinion
Share your view on this stock and instantly see how the community has voted over the last 6 months.
Community Opinion for PUUILO.HE
Short-term intention
Target Price Distribution
These are community opinions and do not constitute buy or sell advice to act on. The results shown are based on aggregated opinions and are not an investment recommendation, nor do they intend to influence any investment decision.
